Publications
Publications
  • February 1999 (Revised October 1999)
  • Case
  • HBS Case Collection

Cherkizovsky Group (A), The

By: Lynn S. Paine and Hal Hogan
  • Format:Print
  • | Pages:24
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Abstract

Describes the transformation of a formerly state-owned meat processing plant in Russia into a privately-owned and operated food processing conglomerate under Russia's economic reforms of the 1990s. Among the challenges the CEO, Igor Babaev, and his top management team must address is what to do when sales plummet as a result of false rumors that the company's meat products are being produced with tainted and potentially deadly meat.

Keywords

Competitive Strategy; Privatization; Transformation; Global Strategy; Culture; Food and Beverage Industry; Russia

Citation

Paine, Lynn S., and Hal Hogan. "Cherkizovsky Group (A), The." Harvard Business School Case 399-119, February 1999. (Revised October 1999.)

About The Author

Lynn S. Paine

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