Bolsa de Valores de Guayaquil (BVG): Reaching Worldwide Investors Through the Internet

Lynda M. Applegate; Ramiro  Montealegre; Dusya  Vera; Karen  Barone

Case | HBS Case Collection | November 1998 (Revised February 1999)

Bolsa de Valores de Guayaquil (BVG): Reaching Worldwide Investors Through the Internet

by Lynda M. Applegate, Ramiro Montealegre, Dusya Vera and Karen Barone

Abstract

The Guayaquil Stock Exchange developed a Web site to provide information about the market in Ecuador. Though the system provided some dynamic information for potential investors and allowed for some transactions to occur via the Internet, it had not at the time of the case been able to support on-line trading. The case explores the usefulness of the site in the context of an emerging market.

Keywords: Stocks; Foreign Direct Investment; Emerging Markets; Internet; Technology Industry; Ecuador;

Format: Print

40 pages

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Citation:

Applegate, Lynda M., Ramiro Montealegre, Dusya Vera, and Karen Barone. "Bolsa de Valores de Guayaquil (BVG): Reaching Worldwide Investors Through the Internet." Harvard Business School Case 399-070, November 1998. (Revised February 1999.)

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Bolsa de Valores de Guayaquil (BVG): Reaching Worldwide Investors Through the Internet

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