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  • October 1998 (Revised November 1998)
  • Case
  • HBS Case Collection

Newman's Own, Inc.

By: James E. Austin
  • Format:Print
  • | Pages:18
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Abstract

Describes the creation and evolution of this food marketing corporation. All its after-tax profits are donated to charity by Paul Newman, the distinguished actor and social entrepreneur. The company has grown into a $100 million enterprise and donated cumulatively $89 million to charities. It faces major competitive and organizational challenges. Includes color exhibits.

Keywords

Social Entrepreneurship; Food; Organizations; Corporate Social Responsibility and Impact; Problems and Challenges; Competitive Advantage; Food and Beverage Industry

Citation

Austin, James E. "Newman's Own, Inc." Harvard Business School Case 399-052, October 1998. (Revised November 1998.)
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About The Author

James E. Austin

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  • Wilderness Safaris: Responses to the COVID-19 Crisis By: James E. Austin, Megan Epler Wood and Herman B. "Dutch" Leonard
  • Wilderness Safaris: Impact Investing and Ecotourism Conservation in Africa By: James E. Austin, Megan Epler Wood and Herman B. "Dutch" Leonard
  • Reflections on 25 Years of Building Social Enterprise Education By: James E. Austin and V. Kasturi Rangan
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