Publications
Publications
- April 1996
- HBS Case Collection
Silver Lane Apartments
By: William J. Poorvu and John H. Vogel Jr.
Abstract
Scott Johnson is a successful developer of single-family and multi-family housing who specializes in renovating and turning around poorly performing apartments in good locations. He plans to sell a 506-unit property for portfolio and estate planning purposes. This case is part of a negotiation game simulation that includes Jason Bosworth, Sunshine Villas, and Major Insurance Co. Teaching Purpose: This simulation enables students to analyze a couple of real estate properties in depth and participate in a large-scale real estate transaction. They learn first hand about the process of buying, selling, and financing real estate and about negotiation.
Keywords
Citation
Poorvu, William J., and John H. Vogel Jr. "Silver Lane Apartments." Harvard Business School Case 396-330, April 1996.