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Publications
Publications
  • fall 2002
  • Article
  • Journal of the Academy of Marketing Science

The Impact of Internet Exchanges on Business-to-Business Distribution

By: Narakesari Narayandas, Mary N. Caravella and John Deighton
  • Format:Print
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Keywords

Internet and the Web; Communication; Business Ventures; Distribution

Citation

Narayandas, Narakesari, Mary N. Caravella, and John Deighton. "The Impact of Internet Exchanges on Business-to-Business Distribution." Journal of the Academy of Marketing Science 30, no. 4 (fall 2002).
  • Find it at Harvard

About The Authors

Das Narayandas

Marketing
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John A. Deighton

→More Publications

More from the Authors

    • January 2023
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    Digital Transformation at Tata Steel

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    • November 2022
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    The Economic Impact of the Market-Making Internet Advertising, Content, Commerce, and Innovation

    By: John A. Deighton and Leora Kornfeld
    • 2022
    • Faculty Research

    The Internet's Effects on Consumption: Useful, Harmful, Playful

    By: John A. Deighton and Leora Kornfeld
More from the Authors
  • Digital Transformation at Tata Steel By: Krishna Palepu, Das Narayandas and Radhika Kak
  • The Economic Impact of the Market-Making Internet Advertising, Content, Commerce, and Innovation By: John A. Deighton and Leora Kornfeld
  • The Internet's Effects on Consumption: Useful, Harmful, Playful By: John A. Deighton and Leora Kornfeld
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