Publications
Publications
  • fall 2002
  • Article
  • Journal of the Academy of Marketing Science

The Impact of Internet Exchanges on Business-to-Business Distribution

By: Narakesari Narayandas, Mary N. Caravella and John Deighton
  • Format:Print
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Keywords

Internet and the Web; Communication; Business Ventures; Distribution

Citation

Narayandas, Narakesari, Mary N. Caravella, and John Deighton. "The Impact of Internet Exchanges on Business-to-Business Distribution." Journal of the Academy of Marketing Science 30, no. 4 (fall 2002).

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