Publications
Publications
- fall 2002
- Journal of the Academy of Marketing Science
The Impact of Internet Exchanges on Business-to-Business Distribution
By: Narakesari Narayandas, Mary N. Caravella and John Deighton
Keywords
Citation
Narayandas, Narakesari, Mary N. Caravella, and John Deighton. "The Impact of Internet Exchanges on Business-to-Business Distribution." Journal of the Academy of Marketing Science 30, no. 4 (fall 2002).