Publications
Publications
- December 1994 (Revised December 1994)
- HBS Case Collection
Physician Sales and Service, Inc. (A): June 1992
Abstract
A medical products distribution company faces strategic opportunities and challenges in a rapidly changing market. Physician Sales and Service (PSS), founded by Patrick Kelly in 1983, operates in 20 states in the United States and intends to expand to 50 states by 1997. By charging premium prices for high-quality service, training its sales representatives intensively, and professionalizing management, PSS has achieved above-average profit margins and, apparently successfully coped with the organizational challenges of rapid geographic concentration. But now, in 1992, PSS must cope with the uncertainties of Bill Clinton's impending election to the U.S. presidency and his promise of sweeping health care reform.
Keywords
Entrepreneurship; Growth and Development Strategy; Medical Devices and Supplies Industry; Distribution Industry
Citation
Bhide, Amar, and Jay Dial. "Physician Sales and Service, Inc. (A): June 1992." Harvard Business School Case 395-066, December 1994. (Revised December 1994.)