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  • August 1994 (Revised June 1995)
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  • HBS Case Collection

The TV-Home Shopping Wars: QVC and Its Competitors

By: Jeffrey F. Rayport
  • Format:Print
  • | Pages:22
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Citation

Rayport, Jeffrey F., and Elizabeth B. Glass. "The TV-Home Shopping Wars: QVC and Its Competitors." Harvard Business School Case 395-014, August 1994. (Revised June 1995.)

About The Author

Jeffrey F. Rayport

Entrepreneurial Management
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