Publications
Publications
  • August 1994 (Revised January 1999)
  • Case
  • HBS Case Collection

Taco Bell Corporation (Abridged Update)

By: James L. Heskett
  • Format:Print
  • | Language:English
  • | Pages:3
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Abstract

Taco Bell's management has developed plans to establish 100,000 points of service for its fast food business. Clearly, this will require significantly different approaches to management and organization.

Keywords

Business Plan; Growth and Development Strategy; Service Delivery; Organizations; Food and Beverage Industry

Citation

Heskett, James L. "Taco Bell Corporation (Abridged Update)." Harvard Business School Case 395-010, August 1994. (Revised January 1999.)

About The Author

James L. Heskett

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