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  • December 1993 (Revised November 2009)
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Manville Corporation Fiber Glass Group (A)

By: Lynn S. Paine and Sarah Gant
  • Format:Print
  • | Language:English
  • | Pages:18
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Abstract

Manville Corp.'s senior managers must decide how to respond to a new scientific study suggesting that fiberglass, the source of 75% of the company's profits, may be another asbestos and must act under conditions of great uncertainty. In particular, when should a manager inform employees and customers about potential product risks, and how should hazard communications be handled to inform without inflaming?

Keywords

Communication Strategy; Decision Choices and Conditions; Ethics; Health Disorders; Risk Management; Marketing Communications; Product; Corporate Social Responsibility and Impact; Safety; Consumer Products Industry; Industrial Products Industry

Citation

Paine, Lynn S., and Sarah Gant. "Manville Corporation Fiber Glass Group (A)." Harvard Business School Case 394-117, December 1993. (Revised November 2009.)
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About The Author

Lynn S. Paine

General Management
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Related Work

    • December 1993 (Revised November 2009)
    • Faculty Research

    Manville Corporation Fiber Glass Group (A)

    By: Lynn S. Paine and Sarah Gant
Related Work
  • Manville Corporation Fiber Glass Group (A) By: Lynn S. Paine and Sarah Gant
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