Publications
Publications
- May 1992 (Revised August 1996)
- HBS Case Collection
NIKE in Transition (C): A Second COO
Abstract
After two years of stunning financial results, Knight again appoints a new COO, Dick Donahue. Are Knight and Nike ready for a new COO? How does Donahue differ from Woodell? Will his personality, style, and agenda fit with the new Nike Knight has created? Also describes how the matrix organization has changed over two years.
Keywords
Policy; Growth and Development; Leadership Style; Management Succession; Managerial Roles; Organizational Structure; Strategy; Apparel and Accessories Industry
Citation
Bartlett, Christopher A. "NIKE in Transition (C): A Second COO." Harvard Business School Supplement 392-107, May 1992. (Revised August 1996.)