Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
Publications
Publications
  • November 1990 (Revised August 1992)
  • Case
  • HBS Case Collection

Corning, Inc.: A Network of Alliances

By: Christopher A. Bartlett and Ashish Nanda
  • Format:Print
  • | Pages:26
ShareBar

Abstract

Describes James Houghton's actions in assuming the role of CEO at Corning in the midst of a recession. Not only must he turn around operating performance, he must also revitalize a demoralized organization and set a new, clear strategic direction. In doing so, the case focuses on the changing role of alliances and partnerships in Corning operations. Increasingly, they are moving from a peripheral role in providing market access interchange for technology, to a more central role at the core of Corning's business. The strategic and organizational challenges this presents are highlighted through some specific decision issues facing Houghton.

Keywords

Business Cycles; Policy; Leading Change; Organizational Change And Adaptation; Performance Expectations; Partners And Partnerships; Business Strategy

Citation

Bartlett, Christopher A., and Ashish Nanda. "Corning, Inc.: A Network of Alliances." Harvard Business School Case 391-102, November 1990. (Revised August 1992.)
  • Educators
  • Purchase

About The Authors

Christopher A. Bartlett

→More Publications

Ashish Nanda

Strategy
→More Publications

More from the Authors

    • January 2021
    • Faculty Research

    Egon Zehnder: Beyond Search?

    By: Ashish Nanda and Margaret Cross
    • May 27, 2020
    • The Hindu

    Stable Democracies Better at Fostering Economic Growth

    By: Ashish Nanda
    • April 2020 (Revised January 2021)
    • Faculty Research

    Crafting Strategy

    By: Ramon Casadesus-Masanell, Ashish Nanda and Jan Rivkin
More from the Authors
  • Egon Zehnder: Beyond Search? By: Ashish Nanda and Margaret Cross
  • Stable Democracies Better at Fostering Economic Growth By: Ashish Nanda
  • Crafting Strategy By: Ramon Casadesus-Masanell, Ashish Nanda and Jan Rivkin
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Digital Accessibility
Copyright © President & Fellows of Harvard College