Publications
Publications
- September 1990 (Revised June 1991)
- HBS Case Collection
Otis Elevator Co.: China Joint Venture (A)
Abstract
Examines Otis's market entry strategy in China through a joint venture with Tianjin Elevator Works. The teaching objective is a basic evaluation of a joint venture in a developing country. May be used with Otis Elevator Co.: China Joint Venture (B1), (B2), and (D).
Keywords
Joint Ventures; Developing Countries And Economies; Global Strategy; Market Entry And Exit; Construction Industry; Manufacturing Industry; China
Citation
Yoshino, Michael Y. "Otis Elevator Co.: China Joint Venture (A)." Harvard Business School Case 391-062, September 1990. (Revised June 1991.)