More from these Authors

• Case | HBS Case Collection | July 2008 (Revised June 2019)

  Amazon: The Brink of Bankruptcy

  Lynda M. Applegate

  Enables a thorough analysis of the Amazon.com business model and its evolution from 1994 to 2001. The case ends with the company poised on the brink of bankruptcy and enables discussion of how to turnaround the company and leverage proprietary assets.

  Keywords: Business Model; Restructuring; Entrepreneurship; Insolvency and Bankruptcy; Business History; Leading Change; Organizational Change and Adaptation; Strategy;

  Citation:

  Applegate, Lynda M. "Amazon: The Brink of Bankruptcy." Harvard Business School Case 809-014, July 2008. (Revised June 2019.)  View Details

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• Case | HBS Case Collection | November 2014 (Revised June 2019)

  Cravia: Launching High Growth Ventures in the Middle East

  Lynda Applegate and Michael Norris

  Walid Hajj (HBS '95), CEO of Dubai-based restaurant franchising company Cravia considers how best to expand his business in the fast-growing Gulf region. Should he add more American brands, expand to nearby countries, or open more of his current lineup of restaurants?

  Keywords: Entrepreneurship in emerging markets; entrepreneurs; Middle East; franchise; Food retail franchising; Franchise Ownership; Entrepreneurship; Food and Beverage Industry; United Arab Emirates; Dubai;

  Citation:

  Applegate, Lynda, and Michael Norris. "Cravia: Launching High Growth Ventures in the Middle East." Harvard Business School Case 315-049, November 2014. (Revised June 2019.)  View Details

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• Case | HBS Case Collection | February 2019 (Revised May 2019)

  Koita Milk

  Lynda M. Applegate, Elie Ofek and Michael Norris

  In 2018, Mustafa Koita, Founder and CEO of Dubai-based organic milk company Koita has to decide whether or not to pursue an investment from a potential competitor who is coming into his local market.

  Keywords: Organic Milk; Mom Blog; Entrepreneurship; Cash Flow; Food; Growth Management; Investment; Social Marketing; Ownership Stake; Agriculture and Agribusiness Industry; Food and Beverage Industry; United Arab Emirates; Dubai;

  Citation:

  Applegate, Lynda M., Elie Ofek, and Michael Norris. "Koita Milk." Harvard Business School Case 819-001, February 2019. (Revised May 2019.)  View Details

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