Philips Group--1987, The

Francis   Aguilar; Michael Y. Yoshino

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Case | HBS Case Collection | October 1987

Philips Group--1987, The

by Francis Aguilar and Michael Y. Yoshino

Abstract

Discusses how Philips, a major Dutch-based multinational company, attempts to bring about a fundamental change in its strategy, organization, and culture in response to a rapidly changing market and competitive environment.

Keywords: Multinational Firms and Management; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Corporate Strategy; Competitive Strategy; Markets; Change Management; Netherlands;