October 1987 (Revised October 1989)
Background Note
HBS Case Collection

Moving Ideas into Action: Mastering the Art of Change

Format:Print
| Pages:8

Abstract

Discusses elements in organizing a large scale change effort: defining a shared vision, coalition building, management structure and process, communication and education, local participation and innovation, standards and measures, and symbols and signals.

Keywords

Change Management; Communication; Policy; Innovation And Invention; Standards; Organizational Change And Adaptation; Strategy

Citation

Kanter, Rosabeth M. "Moving Ideas into Action: Mastering the Art of Change." Harvard Business School Background Note 388-002, October 1987. (Revised October 1989.)