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  • November 1985 (Revised November 1987)
  • Case
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R&R

By: Howard H. Stevenson
  • Format:Print
  • | Pages:18
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Abstract

Outlines alternative mechanisms for getting into business. Shows the means by which an experienced entrepreneur can gain control over the necessary resources in order to lower the fixed costs of business entry. Provides a mechanism for discussing the role of experience, credibility, and contacts in the development of a nonbusiness venture.

Keywords

Cost Management; Entrepreneurship

Citation

Stevenson, Howard H. "R&R." Harvard Business School Case 386-019, November 1985. (Revised November 1987.)
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About The Author

Howard H. Stevenson

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Related Work

    • January 2014
    • Faculty Research

    R&R

    By: Howard H. Stevenson and Shirley M. Spence
Related Work
  • R&R By: Howard H. Stevenson and Shirley M. Spence
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