Publications
Publications
  • 1994
  • Chapter
  • Service Quality: New Directions in Theory and Practice

Managing Services When Service Is a Performance

By: J. A. Deighton
  • Format:Print
ShareBar

Keywords

Service Operations; Performance; Management; Service Industry

Citation

Deighton, J. A. "Managing Services When Service Is a Performance." In Service Quality: New Directions in Theory and Practice, edited by R. T. Trust and R. L. Oliver. Beverly Hills, CA: Sage Publications, 1994.

About The Author

John A. Deighton

More Publications

More from the Author