Publications
Publications
  • August 1984
  • Case
  • HBS Case Collection

Competitive Positioning in the Dishwasher Industry (C): Sears, Roebuck and Co.

By: Joseph L. Bower
  • Format:Print
  • | Pages:13
ShareBar

Keywords

Product Positioning; Competitive Strategy; Consumer Products Industry

Citation

Bower, Joseph L. "Competitive Positioning in the Dishwasher Industry (C): Sears, Roebuck and Co." Harvard Business School Case 385-047, August 1984.

About The Author

Joseph L. Bower

More Publications

More from the Author