Faculty & Research
Faculty & Research
17
Results
- February 2022
- Case
Paul Polman
By: Elizabeth A. Keenan, Youngme Moon and Susie Ma
Over his 40-year career, Paul Polman had led some of the world’s largest consumer goods companies, making his biggest mark as CEO of Unilever—a multi-national corporation that produced everything from soap to soup. Polman was also well-regarded as a leader in corporate...
|
- 06 May 2019
- Research & Ideas
Consumers Blame Business for Global Health Problems. Can Business Become the Solution?
by Danielle Kost
Millions of people have been harmed by cigarettes, defective merchandise, pollution, addiction and other business by-products. now, pioneering companies are exploring healthier ways to operate, say Amy C. Edmondson and Dr. Howard K. Koh.
|
Jun19
- 19 Jun 2018
- Research Event
Has Environmental Sustainability Lost its Relevance?
by Geoffrey G. Jones
Companies have thought for decades about business-focused solutions to fix the deteriorating environment. But judging by continually rising waters and temperatures, we may need a rethink about what sustainability means, suggest participants at a recent conference at...
|
- March–April 2017
- Conservation Letters
Advancing Conservation by Understanding and Influencing Human Behavior
By: Sheila M. Reddy, Jensen Montambault, Yuta J. Masuda, Ayelet Gneezy, Elizabeth Keenan, William Butler, Jonathan R. Fisher and Stanley T. Asah
Behavioral sciences can advance conservation by systematically identifying behavioral barriers to conservation and how to best overcome them. Behavioral sciences have informed policy in many other realms (e.g., health, savings), but they are a largely untapped resource...
|
- November 2016
- Case
But, It's For a Good Cause
By: Elizabeth Keenan and John Gourville
Companies have long tried to enhance consumers’ perceptions of their firms and the products they sell in a variety of ways. Such efforts include the development of a brand image that the public views favorably, as in the case of Apple. It extends to the development of...
|
- January 2016
- Cases with Notes
Open Innovation at Fujitsu (A)
By: Amy C. Edmondson and Jean-François Harvey
This case study examines the open innovation journey at Fujitsu, a global information and communication technology company. The case ends with the location decision between Tokyo, Japan, downtown San Francisco or Sunnyvale, California, regarding establishing a small...
|
- January 2016
- Case
Haiti Hope: Innovating the Mango Value Chain
By: Amy C. Edmondson and Jean-François Harvey
This case study examines a market-based approach to economic development through the eyes of NGO TechnoServe's project manager, implementing a US$9.5 million five-year public-private partnership between Coca-Cola, IDB, and USAID. The case ends at the beginning of the...
|
- 2015
- Book Chapter
The Role of Multiplier Firms and Megaprojects in Leading Change for Sustainability
In both the private and public sectors, organizations around the world face increasingly pressing questions about how to stimulate and manage change for long-term environmental, social, and economic sustainability. The purpose of this chapter is to highlight the roles...
|
- 24 Sep 2014
- Op-Ed
Take a Trim Tab Approach to Climate Change
by Amy C. Edmondson
Often depicted as greedy and shortsighted, business leaders face a crucial opportunity on the issue of climate change to change that perception, says Amy Edmondson.
|
- 24 Sep 2014
- Research & Ideas
The Business of Climate Change
Re: Multiple Faculty
What is the role of business and its leaders in creating positive climate change? In the middle of Climate Week, Six Harvard Business School faculty provide different perspectives.
|
- Nature Climate Change
How Warm Days Increase Belief in Global Warming
By: Lisa Zaval, Elizabeth A. Keenan, Eric J. Johnson and Elke U. Weber
Climate change judgments can depend on whether today seems warmer or colder than usual, termed the local warming effect. Although previous research has demonstrated that this effect occurs, studies have yet to explain why or how temperature abnormalities influence...
|
- 2013
- Book Chapter
Beyond Platinum: Making the Case for Titanium Buildings
By: Jock Herron, Amy C. Edmondson and Robert G. Eccles
Buildings are the nation's greatest energy consumers. Forty percent of all our energy is used for heating, cooling, lighting, and powering machines and devices in buildings. And despite decades of investment in green construction technologies, residential and...
|