Featured Research
The Changing Role of Business in Society
The Changing Role of Business in Society
New research from The Institute for the Study of Business in Global Society (BiGS)
and the Edelman Trust Institute shows that business is being called upon to play a leadership role in society. According
to a global survey of over 14,000 respondents, business is the most trusted and most
competent institution in society and is viewed as being able to have a positive impact
on issues ranging from wage inequality to climate change. However, businesses need
to reinforce their words with actions to maintain society’s trust.
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