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The Service Profit Chain
 
 
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The Service Profit Chain (Hardcover)

by James L. Heskett (Author), W. Earl Sasser (Author), Leonard A. Schlesinger (Author) "How many of us have attended seminars or read recently written books that admonish us to: (1) treat customers like royalty, (2) exceed customers' expectations,..." (more)
Key Phrases: profit chain components, strategic service vision, frontline capability, Taco Bell, Southwest Airlines, British Airways (more...)
4.9 out of 5 stars See all reviews (7 customer reviews)

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