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Componential Theory of Creativity

This article defines the components of Teresa M. Amabile's componential theory of creativity and how they influence the creative process. The article describes this theory's evolution and impact.

OSHA Inspections: Protecting Employees or Killing Jobs?

Associate Professor Michael W. Toffel and colleague David I. Levine report surprising findings about randomized government inspections conducted by OSHA.

Featured Cases

Building Watson

by Willy Shih

This case helps students recognize the many forms that product development can take. IBM's computer, "Watson", was built to successfully take on human challengers playing "Jeopardy!" Why then did Watson offer the incorrect answer "Toronto" to a seemingly simple question during the championship match? Was it a strategic weakness, or was it consistent with IBM's design principles?

ReSource Pro

by Elisabeth Koll, Lynda M. Applegate, William R. Kerr, David Lane

Matt Bruno began his entrepreneurial career in China, starting ReSource Pro, a back-office processing services firm for U. S. insurance clients. Despite challenges with the culture, location choices and talent management, ReSource Pro grew rapidly, requiring expansion into more Chinese cities with skilled workers in English and computer skills.