In the News

  • 14 Feb 2017
  • American Marketing Association

The Value of a Facebook Fan: Does “Liking” Influence Consumer Behavior?

By: Leslie John
  • 14 Feb 2017
  • WGBH: Boston Public Radio

Senate Conflicts Aren't New — And They Used To Be Much Bloodier

Re: Nancy Koehn
  • 13 Feb 2017
  • Wall Street Journal

People Trying to Save Prefer Accounts That Are Hard to Tap

By: John Beshears