Faculty News | Minneapolis Star Tribune | 31
Reinvention isn’t easy, but sometimes it’s the only way forward
Re: Rohit Deshpande
DeshpandÃ© said a classic failure is Blockbuster’s unwillingness to change its product quickly enough in response to the threat from Netflix. It was a strategic failure and a cultural one as well, as the leadership could have learned all it needed to know by interviewing store clerks who had stopped seeing their favorite customers.