;#Faculty News;# | Economic Times (Bombay) | 12 Nov 2010
All your big ideas being shot down by disbelievers?
Re: John Kotter
This situation was something that change management guru John Kotter noticed cropped up with alarming regularity every time a company was undertaking any kind of new initiative. "I noticed over the years that the central issue with any new initiative was struggling to get the senior management to buy-in to the idea."

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