;#Faculty News;# | Oregonian | 16
Creator of Nike's famed Swoosh remembers its conception 40 years later
Re: Stephen A. Greyser
"The Swoosh has become the living, vibrant symbol of the firm," said Stephen A. Greyser, a Harvard Business School professor and sports management expert. "It is totally recognizable as the company, everywhere. It is global, without a doubt."