Faculty News | Forbes | 17 Jan 2013
The Boeing Debacle: Seven Lessons Every CEO Must Learn
Re: Gary Pisano & Willy Shih
Pisano and Shih write: "The decline of manufacturing in a region sets off a chain reaction. Once manufacturing is outsourced, process-engineering expertise can't be maintained, since it depends on daily interactions with manufacturing. Without process-engineering capabilities, companies find it increasingly difficult to conduct advanced research on next-generation process technologies.

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