Spotlight
The Job Market for New Economists: A Market Design Perspective
This paper discusses two new mechanisms, the "signaling mechanism" and the "scramble," introduced to facilitate matching in the job market for new economists. By analyzing usage statistics and survey data, we measure how these mechanisms have impacted market outcomes.
Interactivity's Unanticipated Consequences for
Marketers and Marketing
The digital take-over of marketing is not following the model of classical direct marketing - ever deeper and more intrusive penetration into the lives of consumers. Instead many digital technologies do just the opposite - they equip consumers to defend themselves against intrusion and surveillance.
Least-Cost Avoiders in Online Fraud and Abuse
This paper examines the legal rules that constrain online malfeasance to identify whether those rules assign responsibility to the parties best positioned to take action.
Platform Envelopment
Platform providers can use bundling to envelop adjacent platform markets in which incumbents are otherwise sheltered by network effects.
Do Friends Influence Purchases in a Social Network?
Do friends influence purchases in an online social network; which users are more influenced by this social pressure; and can we quantify this social influence in terms of increase in sales and revenue?
When Does a Platform Create Value by Limiting Choice?
Conventional wisdom suggests that the platform that provides the most application is the most valuable to the users. In this paper, we show a surprising result that the platform may create more value to the users by providing fewer applications.
Entry into Platform-Based Markets
This paper examines the relative importance of platform quality, indirect network effects, and consumer expectations on the success of entrants in platform-based markets.
Marginality and Problem Solving Effectiveness in Broadcast Search
This paper investigates who the winners are on an online innovation contest platform. We find that technical and social marginality helps to predict success in innovation tournaments.
Reviews, Reputation, and Revenue: The Case of Yelp.com
Consumer reviews present a new way to learn about product quality in the internet age. This paper investigates the way that consumers use information from the consumer review website Yelp.com.
Understanding Users of Social Networks
If the ongoing social networking revolution has you scratching your head and asking, "Why do people spend time on this?" and "How can my company benefit from the social network revolution?" you've got a lot in common with Harvard Business School professor Mikolaj Jan Piskorski.