Color

We built the palette off of a crimson base, adding brighter colors to accent energy, complexity, and sophistication. Use the primary palette in larger amounts, and secondary colors as accents. Combine colors as needed, but be mindful of contrast and legibility.


Harvard University Crimson


Color PMS CMYK HEX Color
  PMS 1807 Coated


PMS 187 Uncoated
8/100/65/24 #A41034
RGB=164 / 16 / 52


Primary Palette

(all print values are for uncoated stock)

Color PMS CMYK HEX Color
  PMS 7472


58/0/27/0
#48c4b7
RGB=107, 189, 185
  PMS 7417


0/72/72/0
#ed6a47
RGB = 237, 106, 71
  PMS 584


12/0/78/4
#CED665
RGB = 206, 214, 101

  PMS 143


0/36/80/0
#faae53
RGB = 250, 174, 83
  PMS 304


40/0/12/0
#afe6f1
RGB = 175, 230, 241
  Blacks & Grays


all acceptable
all acceptable


Secondary Palette

(all print values are for uncoated stock)

Color PMS CMYK HEX Color
  PMS 155


0/15/36/0
#ffd5a3
RGB=255, 213, 163
  PMS 461


3/3/40/0

#EEE29F
RGB=238, 226, 159
  PMS 621


20/0/13/0
#c4e4dd
RGB=196, 228, 221
  PMS 173
0/71/94/4 #CE614A
RGB=206, 97, 74
  PMS 7496


40/2/96/40
#737a15
RGB=115, 122, 21

  PMS 634
100/0/9/40
#0d667f
RGB=13, 102, 127

(use color below on www.hbs.edu)
  Digital Only #368db9 54 / 141 / 185


Web Palette

(Six primary colors with accompanying highlight and type colors)

Color Name HEX Color RGB
  Crimson #A41034 164 / 16 / 52
  Teal (primary) #48C4B7 164 / 16 / 52
  Dark Teal Background / Teal Type on White #2BA79A 43 / 167 / 154
  Teal Type on #c1e7e4 #00897b 0 / 137 / 123
  Light Teal Background #c1e7e4 193 / 231 / 228
  Citrus (primary) #faae53 250 / 174 / 83
  Salsa (primary) #ed6a47 237 / 106 / 71
  Dark Salsa & Citrus Background / Salsa & Citrus Type on White
(same as "Salsa" above)
#ed6a47 237 / 106 / 71
  Salsa & Citrus Type on #ffd5a3
#e34316 227 / 67 / 22
  Light Salsa & Citrus Background
#ffd5a3 255 / 213 / 163
  Green (primary) #ced665
206 / 214 / 101
  Dark Green Background / Green Type on White #959d18
149 / 157 / 24
  Green Type on #d7de82 #737a15
115 / 122 / 21)
  Light Green Background #d7de82
215 / 222 / 130
  Light Blue (primary) #afe6f1
175 / 230 / 241
  Dark Blue (primary) #368db9 54 / 141 / 185
  Dark Blue Background / Dark Blue Type on White & #d2eef7
(same as "Dark Blue" above)
(also use with "Light Blue (primary)")
#368db9 54 / 141 / 185
  Light Blue Background (also use with "Light Blue (primary)") #d2eef7 210 / 238 / 247