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Norton W. Simon

Hunt Foods & Industries

1942 - 1968

Food & Tobacco

1940 b. 1907
male
Personal
Born-Died1907 - 1993
BirthplaceOregon (OR)
RaceWhite
FatherOwner, Small Business
Era - 1940

Capitalizing on his talents at restructuring, Simon gained control of Hunt Foods by force, accumulating shares in the company with proceeds earned from selling his previous enterprise, Val Vita Foods, to Hunt in 1942. At Hunt, Simon instituted extensive modernization and expansion plans and built the companyís brand through cheap, effective advertising. Under Simonís leadership, Hunt Foods grew to have sales of over $500 million by the 1960s.