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Julius Rosenwald

Sears, Roebuck & Company

1910 - 1925

Retail

1910 b. 1862
male
Personal
Born-Died1862 - 1932
BirthplaceIllinois (IL)
RaceWhite
FatherOwner, Small Business
Era - 1910

Though Richard Sears was the genius behind his company’s merchandise success, it was Rosenwald who set up the organizational structure necessary to help grow Sears into the largest retailer of the mid 1900s. Rosenwald established separate departments to handle each of the company’s business operations and expanded the chain beyond Illinois and its urban roots, foreseeing the importance of the automobile and the growth of suburbs.