- Great American Business Leaders of the Twentieth Century
Jay C. Hormel
Hormel and Company
1929 - 1945
Food & Tobacco
| Military Service | Army |
|---|
b. 1892
| Personal | |
|---|---|
| Born-Died | 1892 - 1954 |
| Birthplace | Minnesota (MN) |
| Race | White |
| Father | Head, Same Company |
Hormel, known as the “Spam Man” for his most popular product, pioneered the canned meat business. As a result of his successful marketing campaigns and promotions, 70% of urban Americans used canned meats in 1940, compared with only 18% in 1937. By 1946, Hormel Company was the largest independent meat processing establishment in the U.S.