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DeWitt Wallace

Reader's Digest

1921 - 1973

Publishing & Print Media

Military ServiceArmy
1920 b. 1889
Born-Died1889 - 1981
BirthplaceMinnesota (MN)
FatherExecutive, High-Level
Era - 1920

After his idea for a magazine with condensed articles for time starved readers was rejected by several New York publishers, Wallace borrowed money from his family and launched Readerís Digest from his basement apartment in 1921. Readerís Digest was eventually published in over thirteen languages and had over 30 million subscribers. It was considered the most successful publishing venture in history.