Robert D. Stuart, Jr.
Joining the family firm after serving in World War II, Robert Jr. was responsible for Quaker Oats’ biggest diversification since his Uncle John was president. Much of Stuart’s expansion came in non-food business areas, his most notable purchase being the Fisher-Price Toy company. Despite the fact that this and other acquisitions cost Quaker Oats a good deal of cash, the company benefited greatly from the expansion with sales growing from $500 million in 1968 to $2 billion in 1979.

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