Laurence F. Probst, III
Electronic Arts
1991–Present
Electronic Arts
1991–Present
Probst turned Electronic Arts from a simple producer of videogames into a bona fide and consistent “hit producer.” With such mega-hits as Madden NFL Football, The Sims, and Harry Potter, Probst has created a sustainable franchise. Under his direction, EA has become the leader in the creation and production of videogames and has also branched into educational software through the acquisition of Broderbund. Probst also managed the international expansion of EA.

Personal

Education / Military