C. Peter McColough
Working at Xerox for over three decades, McColough was instrumental in leveraging the company’s unique technology and product line. His sales and marketing efforts helped to establish the company as a worldwide leader in office equipment. As CEO, he expanded the firm’s product lines, negotiated trade agreements with China and other nations, and invested in research and development. He was also effective in streamlining the company’s operations during the recession of the seventies.