Executive Education
in Europe

Business-to-Business Marketing Strategy

May 2012
Hertfordshire, England
Senior and mid-level managers develop a more nuanced view of business buyers in this program focused on today's global B2B marketing challenges. Exploring the latest research along with proven best practices, you will enhance your ability to implement successful marketing and selling strategies and develop profitable long-term customer relationships.

Changing the Game

May 2012
Hertfordshire, England
Assess and improve your personal dealmaking and decision-making skills in this hands-on program designed to build confidence and business results. Examining the psychology of decision making, the elements of successful negotiation, and multiparty dealmaking, you will audit your own strategies while exploring alternative approaches. Practice and feedback will enhance your ability to negotiate high-stakes deals and make decisions under pressure.

Leading High-Performance Healthcare Organizations

June 2012
Hertfordshire, England
With a focus on strategy, this program helps healthcare executives around the world enhance leadership skills while improving operations and clinical outcomes. You will examine best practices for optimizing medical advances and information technology, implementing new models of care delivery, and enhancing processes and budgetary controls. Cross-industry insight helps you overcome barriers to innovation and improve the performance of your organization.

All Global Executive Education Programs

Europe

Archives

Functional Change and Bank Strategy in German Corporate Governance

Crane, Dwight B., and Ulrike Schaede
December 2005

International Review of Law and Economics

How to Evaluate Clusters. Special Issue "Pôles de Compétitivité"

Keels, Christian H.M.
October 2005

La Revue Parlementaire, July 2005

Competitiveness Assessment of Stockholm and the Mälardalen-Region

Ketels, Christian H.M.
October 2005

Background Paper for OECD Territorial Analysis Unit Series, Paris, 2005