Doctoral Student

Yanhua Zhou

Yanhua Zhou is a doctoral candidate in the joint program in Organizational Behavior and Sociology at Harvard University. Yanhua holds an M.A. in Organization & Management, a B.A. in Sociology and a B.A. in Economics from Peking University.

Journal Articles

  1. Scrutiny, Norms, and Selective Disclosure: A Global Study of Greenwashing

    Christopher Marquis, Michael W. Toffel and Yanhua Zhou

    Under increased pressure to report environmental impacts, some firms selectively disclose relatively benign impacts, creating an impression of transparency while masking their true performance. We identify key company- and country-level factors that limit firms' use of selective disclosure by intensifying scrutiny on them and by diffusing global norms to their headquarters' countries. We test our hypotheses using a novel panel dataset of 4,750 public companies across many industries and headquartered in 45 countries during 2004–2007. Results show that firms that are more environmentally damaging, particularly those in countries where they are more exposed to scrutiny and global norms, are less likely to engage in selective disclosure. We discuss contributions to the literature that spans institutional theory and strategic management and to the literature on information disclosure.

    Keywords: disclosure strategy; disclosure; environmental performance; environmental strategy; environment; symbolic; reporting; Corporate Disclosure; Integrated Corporate Reporting; Corporate Social Responsibility and Impact;


    Marquis, Christopher, Michael W. Toffel, and Yanhua Zhou. "Scrutiny, Norms, and Selective Disclosure: A Global Study of Greenwashing."Organization Science 27, no. 2 (March–April 2016): 483–504. (Formerly titled "When Do Firms Greenwash? Corporate Visibility, Civil Society Scrutiny, and Environmental Disclosure.") View Details