Youngme Moon

Donald K. David Professor of Business Administration
Senior Associate Dean, Chair, MBA Program

Youngme Moon is the Donald K. David Professor of Business Administration and Senior Associate Dean, Chair of the MBA Program, at Harvard Business School.

Professor Moon's research and course development focuses on the intersection of business, branding, and culture. Her bestselling first book, Different, was published by Crown Business/Random House in 2010. (To view the book trailer, CLICK HERE.) Her ideas have been published in a variety of journals, including the Harvard Business Review, and she has published and sold more than a million case studies on companies ranging from Microsoft to IKEA to Starbucks. 

At HBS, Professor Moon has taught in both the MBA program and a number of Executive Education programs. She has received the HBS Student Association Award for teaching excellence five times; she is also the inaugural recipient of the Hellman Faculty Fellowship, awarded for distinction in research.

Professor Moon serves on the Board of Directors of Zulily, Avid Technology, and The Honest Company, and is a former member of the Board of Governors for the American Red Cross. She received her Ph.D. from Stanford University, her M.A. from Stanford University, and her B.A. from Yale University. Prior to joining HBS, she was on the faculty at MIT. She lives in Brookline with her husband and two sons.

To visit her personal website, visit:  www.youngmemoon.com

Youngme Moon is the Donald K. David Professor of Business Administration and Senior Associate Dean, Chair of the MBA Program, at Harvard Business School.

Professor Moon's research and course development focuses on the intersection of business, branding, and culture. Her bestselling first book, Different, was published by Crown Business/Random House in 2010. (To view the book trailer, CLICK HERE.) Her ideas have been published in a variety of journals, including the Harvard Business Review, and she has published and sold more than a million case studies on companies ranging from Microsoft to IKEA to Starbucks. 

At HBS, Professor Moon has taught in both the MBA program and a number of Executive Education programs. She has received the HBS Student Association Faculty Award for teaching excellence five times; she is also the inaugural recipient of the Hellman Faculty Fellowship, awarded for distinction in research.

Professor Moon serves on the Board of Directors of Zulily, Avid Technology, and The Honest Company, and is a former member of the Board of Governors for the American Red Cross. She received her Ph.D. from Stanford University, her M.A. from Stanford University, and her B.A. from Yale University. Prior to joining HBS, she was on the faculty at MIT. She lives in Brookline with her husband and two sons.