Regina E. Herzlinger

Nancy R. McPherson Professor of Business Administration

Unit: General Management

Contact:

(617) 495-6646

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Regina E. Herzlinger is the Nancy R. McPherson Professor of Business Administration at the Harvard Business School. She was the first woman to be tenured and chaired at Harvard Business School and the first to serve on many established and start up corporate health care /medical technology boards. All of her health care books have been best sellers in their categories, recognized for their innovative research. Money dubbed her the “Godmother” of consumer-driven health care. Her work was key to introducing consumer-driven health plans and “focused health factories”, such as centers for orthopedics, cardiology, or cancer care.  She has frequently been named as one of the 40 smartest people in healthcare by Becker’s Hospital Review and other industry journals.

She teaches two HBS MBA courses, Innovating in Health Care and Innovating Biomedical Technology, and two related Field Study courses. Based on that work, she is currently completing two text and cases books on Innovating in Health Care for the life sciences, health insurance, and health care delivery. In 2014, she launched a Harvard MOOC (Massive Open Online Course), BUS5.1x: Innovating in Health Care (IHC) https://www.edx.org/course/harvardx/harvardx-bus5-1x-innovating-health-care-1405#.UzrUO_m9md8; in 2013 , a new  HBS Executive Education program “Business Innovations in Global Health Care”; and in 2012, a continuing series of conferences, “21st-Century Health Care Management Education: Confronting Challenges for Innovation with a Modern Curriculum”. 

Featured Work

  1. Benchmarks for Confronting the Challenges for Innovation in Health Care with a Modern Curriculum

    In this white paper, based on a 2012 conference on health-care management education, you will hear diverse and sometimes discordant voices from all corners of health care management. Despite the range of opinions and many perspectives offered, all are motivated by real concern for the global state of health care and the imperative for change. The paper includes detailed recommendations for curricular content, pedagogical tools, professional values, and faculty career paths. If any group of scholars should believe in its ability to effect sweeping change, it is those of us in health care....

  2. Big Think Interview with Regina Herzlinger

    How can we reduce health care costs? In what way should health care be focused on outcomes? How should health insurance be reformed? What are some recent technological advances in health care? What are the benefits of the retail medical movement?

  3. Who Killed Health Care? America's $2 Trillion Medical Problem - and the Consumer-Driven Cure

    In the battle for U.S. health care, patients and doctors are losing.
    One of the nation's most respected health care analysts, Regina Herzlinger exposes the motives and methods of those who have crippled America's health care system-figures in the insurance, hospital, employment, governmental, and academic sectors. She proves how our current system, which is organized around payers and providers rather than the needs of its users, is dangerously eroding patient welfare and is pushing costs out of the reach of millions.

Publications

Books

  1. Innovating in Health Insurance

    Citation:

    Herzlinger, Regina E. Innovating in Health Insurance. San Francisco, CA: Jossey-Bass, forthcoming.
  2. Innovating in Health Insurance: Instructor's Guide

    Citation:

    Herzlinger, Regina E. Innovating in Health Insurance: Instructor's Guide. San Francisco, CA: Jossey-Bass, forthcoming.
  3. Innovating in Health Care Delivery

    Citation:

    Herzlinger, Regina E. Innovating in Health Care Delivery. San Francisco, CA: Jossey-Bass, forthcoming.
  4. Innovating in Health Care Delivery: Instructor's Guide

    Citation:

    Herzlinger, Regina E. Innovating in Health Care Delivery: Instructor's Guide. San Francisco, CA: Jossey-Bass, forthcoming.
  5. Innovating in Medical Technology

    Citation:

    Herzlinger, Regina E. Innovating in Medical Technology. San Francisco, CA: Jossey-Bass, forthcoming.
  6. Innovating in Medical Technology: Instructor's Guide

    Citation:

    Herzlinger, Regina E. Innovating in Medical Technology: Instructor's Guide. San Francisco, CA: Jossey-Bass, forthcoming.
  7. Who Killed Health Care? America's $2 Trillion Medical Problem—and the Consumer-Driven Cure

    A best seller in its category, with many printings. It has been recognized by the U.S. Chamber of Commerce as one of the books that made a difference in public policy in 2008.

    Keywords: Policy; Government Administration; Health Care and Treatment; Information Publishing; Books; United States;

  8. Consumer-Driven Health Care: Implications for Providers, Payers, and Policymakers

    Keywords: Customers; Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. Consumer-Driven Health Care: Implications for Providers, Payers, and Policymakers. San Francisco: Jossey-Bass, 2004.
  9. Measuring the Financial Performance on Nonprofit Organizations: Text and Cases

    Keywords: Finance; Performance; Nonprofit Organizations; Cases;

    Citation:

    Herzlinger, R. E. Measuring the Financial Performance on Nonprofit Organizations: Text and Cases. Boston, MA: Harvard Business School Publishing, 1997.
  10. Measuring the Financial Performance of Nonprofit Organizations: Solutions Manual

    Keywords: Finance; Performance; Nonprofit Organizations; Information;

    Citation:

    Herzlinger, R. E. Measuring the Financial Performance of Nonprofit Organizations: Solutions Manual. Boston, MA: Harvard Business School Publishing, 1997.
  11. Market-Driven Health Care

    Keywords: Health Care and Treatment;

    Citation:

    Herzlinger, R. E. Market-Driven Health Care. Reading, MA: Addison-Wesley Publishing Company, 1996. (Winner of James A. Hamilton Award Given annually to the author of a management or healthcare book judged outstanding by the American College of Healthcare Executives' Book of the Year Committee presented by American College of Healthcare Executives. Reviewed in The Economist, Fortune, Journal of the AMA, New England Journal of Medicine, Wall Street Journal, among many others. Ingram's Current Events best seller.)
  12. Financial Accounting and Managerial Control for Nonprofit Organizations

    Keywords: Nonprofit Organizations;

    Citation:

    Herzlinger, R. E., and D. Nitterhouse. Financial Accounting and Managerial Control for Nonprofit Organizations. Cincinnati: South-Western Publishing Company, 1994.
  13. Creating New Health Care Ventures: The Role of Management

    Keywords: Health Care and Treatment; Managerial Roles;

    Citation:

    Herzlinger, R. E. Creating New Health Care Ventures: The Role of Management. Gaithersburg, MD: Aspen Publishers, 1992.

Journal Articles

  1. Applying KISS to Healthcare Information Technology

    Current public and private healthcare information technology initiatives have failed to achieve secure integration among providers. Applying the "keep it simple, stupid" principle offers the key guidance for solving this problem.

    Keywords: technology; health care; public health; information technology industry; Standards; computer networks; computer services industries; software; hardware; medical services; Health Care and Treatment; Technology; Information Technology; Software; Hardware; Standards; Health Industry; Technology Industry; United States;

    Citation:

    Herzlinger, Regina E., Margo Seltzer, and Mark Gaynor. "Applying KISS to Healthcare Information Technology." Computer 46, no. 11 (November, 2013): 72–74.
  2. Consumer-Driven Health Care: The Role of the Health Care SEC

    Keywords: Customers; Health;

    Citation:

    Herzlinger, R. E. "Consumer-Driven Health Care: The Role of the Health Care SEC." Health Affairs (forthcoming).
  3. CDHC and Responses to Comments on CDHC

    Keywords: Health Care and Treatment; Customers; Communication; Health Industry;

    Citation:

    Herzlinger, R. E. "CDHC and Responses to Comments on CDHC." Health Care Management Review (forthcoming).
  4. Specialized Hospitals

    Keywords: Health; Health Industry;

    Citation:

    Herzlinger, R. E. "Specialized Hospitals." Health Affairs (forthcoming).
  5. Universal, Consumer-Driven Health Care

    Keywords: Customers; Health;

    Citation:

    Herzlinger, R. E. "Universal, Consumer-Driven Health Care." Health Affairs (forthcoming).
  6. An Angel Investor with an Agenda

    Keywords: Investment;

    Citation:

    Herzlinger, Regina E., and Beatriz Munoz-Seca. "An Angel Investor with an Agenda." Harvard Business Review 89, no. 3 (March 2011).
  7. Focus on Quality: An Opportunity to Execute Health Care Reform

    Citation:

    Herzlinger, Regina E., Simons C. Matthews, and Peter Pronovost. "Focus on Quality: An Opportunity to Execute Health Care Reform." American Journal of Medical Quality (December 2010).
  8. HCAHPS and You: Using Experience-based Methodology to Deliver Exceptional Care Experiences and Outcomes

    Keywords: Outcome or Result; Health; Surveys;

    Citation:

    Herzlinger, Regina E., and Anthony DiGioia III. "HCAHPS and You: Using Experience-based Methodology to Deliver Exceptional Care Experiences and Outcomes." Orthopedics Today (December 2010).
  9. Beer, Brats, and Butterfat

    Keywords: Food;

    Citation:

    Herzlinger, Regina E. "Beer, Brats, and Butterfat." Strategy + Business (October 2010).
  10. Healthcare Reform and Its Implications for the U.S. Economy

    Keywords: Governing Rules, Regulations, and Reforms; Health; Economy; United States;

    Citation:

    Herzlinger, Regina E. "Healthcare Reform and Its Implications for the U.S. Economy." Business Horizons 53, no. 2 (March–April 2010).
  11. Health Care's Taxing Problem

    Keywords: Health; Problems and Challenges;

    Citation:

    Herzlinger, Regina E. "Health Care's Taxing Problem." National Review Online (August 2009).
  12. Limited Choices

    Keywords: Decision Choices and Conditions;

    Citation:

    Herzlinger, Regina E. "Limited Choices." National Review Online (July 2009).
  13. Diagnosis

    Citation:

    Herzlinger, Regina E. "Diagnosis." National Review Online (May 2009).
  14. Can the United States Provide Health Care For All?

    Keywords: Health; Social Issues; United States;

    Citation:

    Herzlinger, Regina E. "Can the United States Provide Health Care For All?" What Matters (May 2009).
  15. Health Care Challenges for Leaders

    From ancient times to today, perceptive leaders have galvanized people by appealing to commonly shared values. Indeed, a discussion of leadership is virtually impossible without talking about values. As the articles in this issue demonstrate,Values are what animate much of human action-from the values of financial security, love, and friendship to the ideals of justice and freedom. From ancient times to today, perceptive leaders have galvanized people by appealing to commonly shared values. Indeed, a discussion of leadership is virtually impossible without talking about values. As the articles in this issue demonstrate, values and leadership are inseparable.

    Keywords: Leadership; Values and Beliefs;

    Citation:

    Herzlinger, R. E. "Health Care Challenges for Leaders." Leader to Leader 47 (winter 2008): 39–45.
  16. Cross Country: They'd Sooner Fix Medicaid

    Keywords: Health; Poverty;

    Citation:

    Coburn, Tom, and Regina Herzlinger. "Cross Country: They'd Sooner Fix Medicaid." Wall Street Journal (18 May 2006).
  17. Why Innovation in Health Care Is So Hard

    Keywords: Innovation and Invention; Health; Health Industry;

    Citation:

    Herzlinger, Regina E. "Why Innovation in Health Care Is So Hard." Harvard Business Review 84, no. 5 (May 2006).
  18. Medicine for Medicaid

    Keywords: Health; Poverty;

    Citation:

    Herzlinger, R. E. "Medicine for Medicaid." Wall Street Journal (August 2, 2005), A10.
  19. Uncle Sam is No Doctor

    Keywords: Health;

    Citation:

    Herzlinger, R. E. "Uncle Sam is No Doctor." USA Today ( March 28, 2005).
  20. A Corporate Push--Against Women

    Keywords: Relationships;

    Citation:

    Herzlinger, Regina E. "A Corporate Push--Against Women." USA Today (7 December 2004), A13.
  21. An IT Trojan Horse

    Keywords: Information Technology;

    Citation:

    Herzlinger, R. E. "An IT Trojan Horse." Modern Healthcare (September 6, 2004): 22–23.
  22. Specialization and Its Discontents: The Pernicious Impact of Regulations Against Specialization and Physician Ownership on U.S. Health Care

    Keywords: Health Care and Treatment; Ownership; Governing Rules, Regulations, and Reforms; Health Industry; United States;

  23. Consumer-Driven Health Care: Freeing Providers to Innovate

    Keywords: Health Care and Treatment; Customers; Innovation and Invention; Health Industry;

    Citation:

    Herzlinger, R. E. "Consumer-Driven Health Care: Freeing Providers to Innovate." Healthcare Financial Management 58, no. 3 (March 1, 2004): 66–68.
  24. Consumer-Driven Health Care: Taming the Health Care Cost Monster

    Keywords: Health Care and Treatment; Customers; Cost; Health Industry;

    Citation:

    Herzlinger, R. E. "Consumer-Driven Health Care: Taming the Health Care Cost Monster." Journal of Financial Service Professionals (March 2004): 44–48.
  25. More Market, Less Straightjacket

    Keywords: Markets;

    Citation:

    Herzlinger, R. E. "More Market, Less Straightjacket." Wall Street Journal (January 22, 2004), A12.
  26. Back in the U.S.S.R

    Keywords: Russia;

    Citation:

    Herzlinger, R. E. "Back in the U.S.S.R." Wall Street Journal (November 26, 2003), A16.
  27. Prix-Fix Rip-Off

    Citation:

    Herzlinger, R. E. "Prix-Fix Rip-Off." Wall Street Journal (June 13, 2003), A6.
  28. My Ivy League Soldier

    Keywords: Education;

    Citation:

    Herzlinger, R. E. "My Ivy League Soldier." Wall Street Journal (April 2, 2003), A14.
  29. Let's Put Consumers in Charge of Health Care

    Keywords: Customers; Health;

    Citation:

    Herzlinger, Regina E. "Let's Put Consumers in Charge of Health Care." Harvard Business Review 80, no. 7 (July 2002).
  30. Health Care Should Be More 'Transparent'

    Keywords: Health; Policy; Health Industry;

    Citation:

    Herzlinger, R. E. "Health Care Should Be More 'Transparent'." Managed Care 11, no. 1 (January 2002).
  31. A Better Way to Pay

    Citation:

    Herzlinger, Regina E. "A Better Way to Pay." Modern Healthcare (December 11, 2000): 32.
  32. The Outsiders

    Citation:

    Herzlinger, Regina E. "The Outsiders." Management Accounting 78, no. 6 (June 2000). (Winner of Chartered Institute of Management Accountants. Financial and Management Accounting Committee Award for Articles of Merit Competition presented by Chartered Institute of Management Accountants.)
  33. Leveling the Playing Field

    Citation:

    Herzlinger, Regina E. "Leveling the Playing Field." Blueprint: Ideas for a New Century 6 (spring 2000).
  34. Market-Driven, Focused Health Care: The Role of Managers

    Keywords: Health; Management; Markets; Health Industry;

    Citation:

    Herzlinger, Regina E. "Market-Driven, Focused Health Care: The Role of Managers." Special Supplementary Issue on the Research of Professor R. E. Herzlinger. Frontiers of Health Services Management 16, no. 3 (spring 2000).
  35. Market-Driven Health Care: Winners and Losers

    Keywords: Health; Markets; Health Industry;

    Citation:

    Herzlinger, Regina E. "Market-Driven Health Care: Winners and Losers." Special Supplementary Issue. RT: The Journal for Respiratory Care Practitioners (February–March 2000).
  36. Protection of the Health Care Consumer: The 'Truth' Agency

    Keywords: Health; Customers; Health Industry;

    Citation:

    Herzlinger, Regina E. "Protection of the Health Care Consumer: The 'Truth' Agency." Blueprint: Ideas for a New Century (February 2000).
  37. Consumer-Driven Challenges in Health Care in the United States

    Keywords: Customers; Problems and Challenges; Health; Health Industry; United States;

    Citation:

    Herzlinger, Regina E. "Consumer-Driven Challenges in Health Care in the United States." Endocrine Practice 6, no. 1 (January–February 2000): 103–109.
  38. U.S. Economic Revolution: Mapping the Future of Healthcare

    Keywords: Economics; Health; Health Industry; United States;

    Citation:

    Herzlinger, R. E. "U.S. Economic Revolution: Mapping the Future of Healthcare." PharmacoEconomics 18, no. 3 (2000).
  39. The 'Truth' About Managed Care

    Keywords: Health; Health Industry;

    Citation:

    Herzlinger, Regina E. "The 'Truth' About Managed Care." Journal of Health Politics, Policy and Law 24, no. 5 (October 1999).
  40. Why Market-Driven Health Care Will Replace Managed Care

    Keywords: Markets; Health; Health Industry;

    Citation:

    Herzlinger, Regina E. "Why Market-Driven Health Care Will Replace Managed Care." Orthopedic Technology Review for the Economics of Patient, Practice and Technology Management (October–November 1999).
  41. Full Disclosure: A Strategy for Performance

    Keywords: Strategy; Performance;

    Citation:

    Herzlinger, Regina E. "Full Disclosure: A Strategy for Performance." Leader to Leader (1999): 365–73.
  42. The Managerial Revolution in the U.S. Health Care Sector: Lessons from the U.S. Economy

    Keywords: Management; Learning; Economy; Local Range; Health Industry; United States;

    Citation:

    Herzlinger, Regina E. "The Managerial Revolution in the U.S. Health Care Sector: Lessons from the U.S. Economy." Health Care Management Review 23, no. 3 (summer 1998): 19–29.
  43. Dr. Know

    Citation:

    Herzlinger, Regina E., and R. Ricci. "Dr. Know." Think Leadership Magazine 3, no. 2 (1998).
  44. Shopping for Your Doctor

    Keywords: Health; Health Industry;

    Citation:

    Herzlinger, Regina E. "Shopping for Your Doctor." Economist (December 1997), 68–69.
  45. What Doctors Can Learn from the Business World

    Keywords: Health Care and Treatment; Learning; Business Ventures; Health Industry;

    Citation:

    Herzlinger, Regina E. "What Doctors Can Learn from the Business World." AANS bulletin (fall 1997).
  46. Market-Driven Health Care: What it Means to You

    Keywords: Markets; Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. "Market-Driven Health Care: What it Means to You." AANS bulletin (fall 1997).
  47. Hamburgers and Hernias

    Keywords: Health Disorders;

    Citation:

    Herzlinger, R. E. "Hamburgers and Hernias." Economist (August 9, 1997).
  48. What Doctors Can Learn from the Business World

    Keywords: Health Care and Treatment; Learning; Business Ventures; Health Industry;

    Citation:

    Herzlinger, Regina E. "What Doctors Can Learn from the Business World." Hippocrates (July 1997).
  49. Market-Driven Health Care: What it Means to You

    Keywords: Markets; Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. "Market-Driven Health Care: What it Means to You." Hippocrates (July 1997).
  50. Full Disclosure: A Strategy for Performance

    Keywords: Strategy; Performance;

    Citation:

    Herzlinger, Regina E. "Full Disclosure: A Strategy for Performance." Leader to Leader, no. 3 (winter 1997).
  51. Can Public Trust in Nonprofits and Governments Be Restored?

    Keywords: Trust; Nonprofit Organizations; Government and Politics;

    Citation:

    Herzlinger, Regina E. "Can Public Trust in Nonprofits and Governments Be Restored?" Harvard Business Review 74, no. 2 (March–April 1996): 97–107.
  52. Effective Oversight: A Guide for Nonprofit Directors

    Keywords: Nonprofit Organizations; Management;

    Citation:

    Herzlinger, Regina E. "Effective Oversight: A Guide for Nonprofit Directors." Harvard Business Review 72, no. 4 (July–August 1994): 52–60.
  53. The Quiet Revolution

    Citation:

    Herzlinger, Regina E. "The Quiet Revolution." Public Interest (spring 1994).
  54. The Fundamental Forces Reshaping U.S. Health Care and How to Respond to Them

    Keywords: Health; Health Industry; United States;

    Citation:

    Herzlinger, Regina E. "The Fundamental Forces Reshaping U.S. Health Care and How to Respond to Them." Managed Care Quarterly (winter 1994).
  55. Healthy Competition

    Keywords: Competition;

    Citation:

    Herzlinger, Regina E. "Healthy Competition." Medical Economics (November 1991).
  56. Healthy Competition

    Keywords: Competition;

    Citation:

    Herzlinger, Regina E. "Healthy Competition." Atlantic (August 1991).

Book Chapters

  1. Consumer-Driven Health Care: Conquering Health Care Cost and Quality Demons

    Keywords: Health Care and Treatment; Cost Management; Quality; Demand and Consumers; Health Industry;

    Citation:

    Herzlinger, Regina E. "Consumer-Driven Health Care: Conquering Health Care Cost and Quality Demons." In Accountability and Responsibility in Health Care: Issues in Addressing an Emerging Global Challenge. Vol. 1, edited by Bruce Rosen, Avi Israeli, and Stephen Shortell. World Scientific Series in Global Healthcare Economics and Public Policy. World Scientific, 2012.
  2. Consumer-Driven Universal Health Care is the Best Solution

    The best way to achieve universal health insurance coverage is to implement a consumer-controlled system rather than a government-controlled system.

    Keywords: Insurance; Customers; System;

    Citation:

    Herzlinger, Regina E. "Consumer-Driven Universal Health Care is the Best Solution." In Current Controversies: Health Care, edited by Noel Merino. Farmington Hills, MI: Greenhaven Press, 2010.
  3. Consumer-Driven Healthcare: Transforming the Delivery of Health Services

    Keywords: Health Care and Treatment; Demand and Consumers; Health Industry;

    Citation:

    Herzlinger, R. E. "Consumer-Driven Healthcare: Transforming the Delivery of Health Services." In Futurescan: Healthcare Trends and Implications, 2006 – 2011, 13–20. Health Administration Press, 2006.
  4. Can Public Trust in Nonprofits and Governments Be Restored?

    Keywords: Trust; Nonprofit Organizations; Government and Politics;

    Citation:

    Herzlinger, R. E. "Can Public Trust in Nonprofits and Governments Be Restored?" In Harvard Business Review on Nonprofits. Boston, MA: Harvard Business School Press, 1999.
  5. Effective Oversight: A Guide for Nonprofit Directors?

    Keywords: Nonprofit Organizations; Management Skills; Management Practices and Processes;

    Citation:

    Herzlinger, R. E. "Effective Oversight: A Guide for Nonprofit Directors?" In Harvard Business Review on Nonprofits, 27–52. Boston, MA: Harvard Business School Press, 1999.
  6. Culture Is the Key

    Keywords: Organizational Culture;

    Citation:

    Herzlinger, Regina E. "Culture Is the Key." In Leading Beyond the Walls, edited by F. Hesselbein, M. Goldsmith, and I. Somerville. San Francisco, CA: Jossey-Bass, 1999.
  7. Effective Oversight: A Guide for Nonprofit Directors

    Keywords: Nonprofit Organizations; Management Skills; Management Practices and Processes;

    Citation:

    Herzlinger, Regina E. "Effective Oversight: A Guide for Nonprofit Directors." In Fachzeitschrift fur Nonprofit Management, edited by Michael Muller and Franziska Hiltpold. Fribourg: Verbandsmanagement Institut, 1998.
  8. Effective Oversight: A Guide for Nonprofit Directors

    Keywords: Nonprofit Organizations; Management; Performance Effectiveness;

    Citation:

    Herzlinger, Regina E. "Effective Oversight: A Guide for Nonprofit Directors." In Nonprofit Governance: The Executive's Guide, edited by V. Futter and G. Overton, 13–24. Chicago: American Bar Association, 1997.

Cases and Teaching Materials

  1. Cancer Treatment Centers of America (B)

    This case provides differing viewpoints on the for-profit status, patient-admission practices, and outcomes-reporting efforts of Cancer Treatment Centers of America (CTCA), a private, for-profit hospital chain focused on cancer care.

    Keywords: cancer; cancer treatment; accountability; outcomes; outcomes reporting; outcomes measurement; survival; for-profit hospitals; health care; healthcare; hospital; certificate of need; Health Care and Treatment; Outcome or Result; Corporate Accountability; Policy; Health Industry; United States;

    Citation:

    Herzlinger, Regina E., and Natalie Kindred. "Cancer Treatment Centers of America (B)." Harvard Business School Supplement 314-003, March 2014.
  2. Reinventing Brainlab (B)

    The management of Germany's Brainlab AG, a leading provider of software-driven oncology and surgery solutions, needs to evaluate strategic options for proceeding without an exclusive hardware partner in its most profitable business segment.

    Keywords: Strategy; Hardware; Software; Medical Specialties; Information Technology Industry; Health Industry; Germany;

    Citation:

    Herzlinger, Regina E., and Karol Misztal. "Reinventing Brainlab (B)." Harvard Business School Supplement 314-054, December 2013. (Revised February 2014.)
  3. Vitalia Franchise

    Keywords: Entrepreneurship; Health Care and Treatment; Ownership; Expansion; Health; Health Industry; Spain;

    Citation:

    Herzlinger, Regina E. "Vitalia Franchise." Harvard Business School Teaching Note 314-072, November 2013.
  4. PAREXEL International Corp.

    Citation:

    Herzlinger, Regina E., and Natalie Kindred. "PAREXEL International Corp." Harvard Business School Case 314-056, September 2013.
  5. Fortis Healthcare: Transnational Hospital Network

    Citation:

    Herzlinger, Regina E., Pushwaz Virk, and Natalie Kindred. "Fortis Healthcare: Transnational Hospital Network." Harvard Business School Case 314-047, September 2013.
  6. OdontoPrev

    Citation:

    Herzlinger, Regina E., Matthew Lingenbrink, and Joshua Turnbull. "OdontoPrev." Harvard Business School Case 314-038, September 2013. (Revised March 2014.)
  7. AxSys

    Citation:

    Herzlinger, Regina. "AxSys." Harvard Business School Case 314-039, September 2013. (Revised October 2013.)
  8. Population Health Management—Techniques and Tools

    Citation:

    Herzlinger, Regina E., and Kyle Bertke. "Population Health Management—Techniques and Tools." Harvard Business School Technical Note 314-041, August 2013.
  9. Health Information Exchanges

    Citation:

    Herzlinger, Regina E., and Kyle Bertke. "Health Information Exchanges." Harvard Business School Technical Note 314-040, August 2013.
  10. Aon Hewitt's Private Health Insurance Exchange

    Citation:

    Herzlinger, Regina E., Aiden Y. Feng, and Meghan D. Oliver. "Aon Hewitt's Private Health Insurance Exchange." Harvard Business School Case 314-037, August 2013.
  11. Innovating in Health Care—Framework

    Contains the framework for the second-year Innovating in Health Care course. Delineates the role of six exogenous forces on new ventures: structure, financing, regulations, consumers, accountability, technology, and public policy. Also, presents the essential elements of business models for new health care ventures.

    Keywords: Health Care and Treatment; Management; Health Industry;

    Citation:

    Herzlinger, Regina E. "Innovating in Health Care—Framework." Harvard Business School Background Note 314-017, July 2013. (Revised March 2014.)
  12. Philips-Visicu: eICU Video Supplement

    Citation:

    Herzlinger, Regina. "Philips-Visicu: eICU Video Supplement." Harvard Business School Video Supplement 313-701, June 2013.
  13. Reinventing Brainlab (A)

    The management of Germany's Brainlab AG, a leading provider of software-driven oncology and surgery solutions, needs to evaluate strategic options for proceeding without an exclusive hardware partner in its most profitable business segment.

    Keywords: Strategy; Hardware; Software; Medical Specialties; Health Care and Treatment; Information Technology Industry; Health Industry; Germany;

    Citation:

    Herzlinger, Regina E., Vincent Dessain, and Karol Misztal. "Reinventing Brainlab (A)." Harvard Business School Case 313-069, September 2012. (Revised March 2014.)
  14. Note on Radiation Therapy, Stereotaxis, and Stereotactic Radiosurgery

    Citation:

    Herzlinger, Regina E., and T. Forcht Dagi. "Note on Radiation Therapy, Stereotaxis, and Stereotactic Radiosurgery." Harvard Business School Background Note 313-073, September 2012.
  15. Philips-Visicu

    Would the advent of global payment models and ACOs create sufficient demand for a telemedicine offering covering the care continuum, from hospitals to the home? This was the decision facing Royal Philips Electronics (Philips), the Netherlands-based producer of lighting, consumer electronics, and health care products, in 2012. Philips already offered several remote monitoring systems for hospitals, including the eICU, which it obtained through the 1998 acquisition of Visicu. In the eICU model, patients in hospital ICUs were monitored using bedside devices, which transmitted patient data to a remote station from which clinicians monitored and directed care as needed. The model aimed to improve care quality by enabling early interventions and reducing adverse events, and to cut costs by allowing clinicians to care for a larger number of patients. Building on this and other offerings in its portfolio, including numerous home care devices, Philips could extend this model to create an integrated remote monitoring offering managed through a centralized clinician-staffed station. In doing so, it could gain a deep and early foothold with ACOs and position itself as a leader in telemedicine-enabled care. However, U.S. telemedicine adoption to date was slow, in part due to insufficient cost-effectiveness evidence, and ACOs—the likely target customer—remained underdeveloped. Philips would also contend with a complex selling process and numerous operational challenges. Was it too early to invest? And, if not, who were the ideal ACO beta sites?

    Keywords: health care; Philips; Visicu; telemedicine; eICU; accountable care organization; ACO; bundled payment; hospital to home; patient monitoring devices; home health care; Health Care and Treatment; Communication Technology; Quality; Safety; Performance Productivity; Performance Capacity; Performance Efficiency; Consumer Behavior; Emerging Markets; Health Industry; Telecommunications Industry; Netherlands;

    Citation:

    Herzlinger, Regina E., Natalie Kindred, and Sara M. McKinley. "Philips-Visicu." Harvard Business School Case 313-015, September 2012. (Revised March 2014.) (As companion reading for this case, see Regina E. Herzlinger and Charles Huang, "Note on Bundled Payment in Health Care," HBS No. 312-032 (Boston: Harvard Business Publishing, 2012).)
  16. Shanghai Pharmaceuticals

    Shanghai Pharmaceuticals (SPH), a vertically integrated Chinese pharmaceutical conglomerate, was considering its strategic options in the context of a rapidly evolving industry, policy, and economic environment. The company—essentially a collection of subsidiaries operating under a unified management structure—was formed through the 2009 merger of several state-owned enterprises, part of a broad policy effort in China to streamline state assets, consolidate the fragmented pharmaceutical sector, and enhance the global competitiveness of domestic firms. As it competed with other large domestic firms to become one of the few national champions that the government hoped to create, SPH was also considering an acquisition in the U.S. or Europe. This case allows students to consider the broad trends sweeping China's pharmaceutical industry and health care sector and assess future opportunities there for domestic and foreign businesses.

    Keywords: Business Subsidiaries; Business Conglomerates; Vertical Integration; Decision Choices and Conditions; Mergers and Acquisitions; Consolidation; Health Care and Treatment; Global Strategy; State Ownership; Pharmaceutical Industry; Health Industry; Shanghai; United States; Europe;

    Citation:

    Herzlinger, Regina E., and Natalie Kindred. "Shanghai Pharmaceuticals." Harvard Business School Case 313-016, September 2012. (Revised September 2013.)
  17. Note on Pharmaceutical Reimbursement in the U.S.

    Citation:

    Herzlinger, Regina, and Drew Cronin-Fine. "Note on Pharmaceutical Reimbursement in the U.S." Harvard Business School Module Note 313-074, August 2012. (Revised January 2013.)
  18. Evaluating the Commercial Viability of New Health Care Technologies

    Citation:

    Herzlinger, Regina. "Evaluating the Commercial Viability of New Health Care Technologies." Harvard Business School Module Note 313-070, August 2012. (Revised March 2014.)
  19. Note on Health Insurance Coverage, Coding, and Payment

    This note explains how health care innovators receive payment from government insurers, in the U.S. and abroad, and from private insurers. It explains each of the three steps needed to obtain reimbursement: coverage, coding, and payment. It also discusses how technology assessment techniques are used to reach coverage and payment decisions.

    Keywords: Decision Making; Private Sector; Public Sector; Insurance; Innovation and Invention; Information Technology; Health Industry; Insurance Industry;

    Citation:

    Herzlinger, Regina E., and Jo Ellen Slurzberg. "Note on Health Insurance Coverage, Coding, and Payment." Harvard Business School Background Note 313-042, August 2012. (Revised January 2013.)
  20. ABC Pharmaceuticals

    To measure adverse cardiovascular outcomes of drugs or placebos.

    Keywords: Budgets and Budgeting; Earnings Management; Business Model; Health Care and Treatment; Outcome or Result; Pharmaceutical Industry;

    Citation:

    Herzlinger, Regina E., and Erik R. Sparks. "ABC Pharmaceuticals." Harvard Business School Case 313-041, August 2012. (Revised August 2013.)
  21. Public Health Insurance Exchanges: The Massachusetts Experience

    The CEO of Tufts Health Plan, James Roosevelt, is wondering whether to offer insurance products on the Massachusetts Connector, the first U.S. exchange. He wonders if he should enter these uncharted waters at all. And, if yes, with a broad network or a narrow network product. Complicating the decision is that he is the most politically visible scion of the Roosevelt family. Franklin D. Roosevelt, the four term U.S. president, had long espoused the universal coverage this Connector enabled. But was it the right thing for the insurance company he led? The health care reform act of 2010 introduced exchanges on which health insurance could be purchased. This case describes the first such Exchange, created in Massachusetts in 2006.

    Keywords: health insurance exchange; healthcare reform; public health insurance exchange; Decision Making; Market Entry and Exit; Emerging Markets; Health Care and Treatment; Insurance Industry; Health Industry; Massachusetts;

    Citation:

    Herzlinger, Regina, and Jordan Bazinsky. "Public Health Insurance Exchanges: The Massachusetts Experience." Harvard Business School Case 313-043, August 2012. (Revised January 2013.)
  22. Hub and Spoke, HealthCare Global, and Additional Focused Factory Models for Cancer Care

    This case compares and contrasts four different models for delivering cancer care in India and the US. Students are asked to select the best model in its alignment with the Six Forces in those two countries and Africa, to which one of the models is considering expansion, and intrinsic business characteristics. The Indian models are all focused factories, but one is a hub and spoke model, with a hospital hub and ambulatory spokes, while the other offers only ambulatory services, and is located on the grounds of teaching hospitals. The U.S. models are all focused factory hospitals, one academic and the other a private, for-profit firm.

    Keywords: Cancer care services; Focused factories for cancer care; Hub and Spoke cancer care; Cancer care in the U.S.; Cancer care in Africa; Cancer care in India; Six Sigma; Business Model; Health Disorders; Health Care and Treatment; Health Industry; United States; India; Africa;

    Citation:

    Herzlinger, Regina E., Amit Ghorawat, Meera Krishnan, and Naiyya Saggi. "Hub and Spoke, HealthCare Global, and Additional Focused Factory Models for Cancer Care." Harvard Business School Case 313-030, August 2012. (Revised August 2013.)
  23. Cancer Treatment Centers of America® (A)

    Cancer Treatment Centers of America (CTCA), a U.S. network of four privately owned oncology focused factory hospitals, was weighing options for growth. CTCA was entirely cancer focused and specialized in treating patients with complex and advanced-stage cancers, who were reached through advertising its integrative, team-based approach to care. CEO Stephen Bonner needed to decide whether to focus future expansion on building additional full-scale hospitals or pursuing a hub-and-spoke model, in which numerous oncology outpatient centers would be built in the region of each CTCA hospital. His decision would be made in the context of CTCA's unique business model and treatment philosophy and the public policy landscape, including certificate-of-need laws and the advent of Accountable Care Organizations (ACOs) and bundled payments. CTCA's for-profit status and direct-to-consumer advertising made it a target, he knew.

    Keywords: cancer; cancer treatment; health care; healthcare; accountability; outcomes; outcomes measurement; outcomes reporting; Hub and Spoke cancer care; hub and spoke; hub-and-spoke; focused factory; Mission and Purpose; Private Ownership; For-Profit Firms; Health Disorders; Medical Specialties; Policy; Business Model; Expansion; Decision Choices and Conditions; Advertising; Health Care and Treatment; Innovation and Invention; Health Industry; United States;

    Citation:

    Herzlinger, Regina E., and Natalie Kindred. "Cancer Treatment Centers of America® (A)." Harvard Business School Case 313-012, August 2012. (Revised March 2014.)
  24. McKesson (TP)

    Citation:

    Herzlinger, Regina E., and Natalie Kindred. "McKesson (TP)." Harvard Business School Teaching Plan 312-121, May 2012. (Revised April 2013.)
  25. PAREXEL International Corp. (A)

    Despite severe market turmoil, in 2001, the biopharmaceutical contract research organization (CRO) PAREXEL is bucking calls for cost-cutting by pursuing an expensive globalization and IT strategy. Under the leadership of founder and CEO Josef von Rickenbach, over the past 20 years PAREXEL has made several bold investments based on a vision of future industry dynamics and client demand. Indeed, over PAREXEL's sometimes-bumpy journey from an opportunistic two-person venture into a global company valued at $1 billion, Rickenbach's willingness to take calculated risks has kept it at the leading edge of the CRO sector. Now, despite slowing demand for CRO services and against the advice of some analysts, PAREXEL is betting that global capability and technology services will become its key competitive advantage in the decade to come. This case traces the evolution of the CRO sector from a small, secondary cluster of firms into a major player with essential capabilities for global drug development. The context of CROs' rise, highlighted in the case, is the biopharmaceutical industry's transformation from the mid-1970s through 2001, including the rising cost and complexity of drug development and the remarkably slow pace of IT adoption in clinical trials.

    Keywords: Health Testing and Trials; Information Technology; Global Strategy; Growth and Development; Strategy; Technology; Pharmaceutical Industry; Biotechnology Industry;

    Citation:

    Herzlinger, Regina E., and Natalie Kindred. "PAREXEL International Corp. (A)." Harvard Business School Case 311-068, June 2011. (Revised March 2012.)
  26. PAREXEL International Corp. (B)

    This case, the denouement to "PAREXEL International Corp. (A)," describes developments at PAREXEL and the biopharmaceutical industry from 2002 to 2011. Through an investment of $365 million over 10 years, PAREXEL has built a strong technology services business which is its key differentiator, although clinical trials remain its most lucrative segment. Additionally, PAREXEL, like others in the industry, has expanded its presence in lower-cost locations, especially the strategically important Asia-Pacific region. Another key change is the growing number of long-term strategic partnerships between CROs and their biopharmaceutical clients, reflecting the strengthened, more equal relationship between the two players. These developments have occurred against a backdrop of a persistent lull in R&D productivity and serious profitability concerns among large drug companies as some of their top-selling products face generic competition. With some observers forecasting an overhaul of the biopharmaceutical R&D structure, students are left to consider what the future holds for PAREXEL.

    Keywords: Business Growth and Maturation; Forecasting and Prediction; Entrepreneurship; Profit; Service Operations; Performance Productivity; Partners and Partnerships; Research and Development; Competition; Biotechnology Industry; Pharmaceutical Industry;

    Citation:

    Herzlinger, Regina E., and Natalie Kindred. "PAREXEL International Corp. (B)." Harvard Business School Supplement 311-087, June 2011. (Revised March 2012.)
  27. PAREXEL International Corp. (TN) (A) and (B)

    Citation:

    Herzlinger, Regina E., and Natalie Kindred. "PAREXEL International Corp. (TN) (A) and (B)." Harvard Business School Teaching Note 312-057, March 2012.
  28. WellPoint, Inc. (TN)

    Citation:

    Herzlinger, Regina E. "WellPoint, Inc. (TN)." Harvard Business School Teaching Note 312-069, November 2011.
  29. Note on Telemedicine

    This note provides background in all the modalities of telemedicine. It accompanies the cases "Medtronic: Patient Management Initiative" (A) and (B), HBS Nos. 302-005 and 309-064.

    Keywords: Interactive Communication; Entrepreneurship; Health Care and Treatment; Technological Innovation; Information Technology; Health Industry; Telecommunications Industry;

    Citation:

    Herzlinger, Regina E., and Jillian Copeland. "Note on Telemedicine." Harvard Business School Background Note 310-075, January 2010. (Revised August 2012.)
  30. Note on Bundled Payment in Health Care

    The note explains how bundled health care payment differs from fee-for-service payment; provides examples of the difference between the two; describes early innovators in bundling and their results; provides guidance on how to make it happen; and elucidates the legal issues bundling raises. Bundled payment will replace virtually all other health care payment formats. This note explains how and why.

    Keywords: Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E., and Charles C. Huang. "Note on Bundled Payment in Health Care." Harvard Business School Background Note 312-032, September 2011. (Revised August 2013.)
  31. Social Media in Health Care

    This note reviews the social media firms in health care that help providers and consumers to interact and their nascent business models.

    Keywords: Business Model; Health Care and Treatment; Market Platforms; Social and Collaborative Networks; Health Industry;

    Citation:

    Herzlinger, Regina E., Selin Gunal Tyler, and Charles C. Huang. "Social Media in Health Care." Harvard Business School Background Note 311-093, March 2011. (Revised August 2012.)
  32. Amil and the Health Care System in Brazil

    Dr. Edson Bueno created Amil, Brazil's largest health insurer. Unlike many others, it is vertically integrated. Dr. Bueno has two opportunities for growth. Which, if any, should he pursue?

    Keywords: Health Care and Treatment; Innovation and Invention; Opportunities; Insurance; Vertical Integration; Insurance Industry; Brazil;

    Citation:

    Herzlinger, Regina E., and Ricardo Reisen de Pinho. "Amil and the Health Care System in Brazil." Harvard Business School Case 312-029, August 2011. (Revised January 2013.)
  33. Connectivity in Health Care

    This note describes the current state of information technology connectivity in the health care sector.

    Keywords: Health Care and Treatment; Business and Government Relations; Health Industry; Information Industry;

    Citation:

    Herzlinger, Regina E., and Alfred Martin. "Connectivity in Health Care." Harvard Business School Background Note 307-047, August 2006. (Revised August 2012.)
  34. Health Stop Retail Medical Centers (A): Strategy

    Reviews the strategy of a for-profit chain of ambulatory health care services.

    Keywords: For-Profit Firms; Entrepreneurship; Health Care and Treatment; Strategy; Valuation; Health Industry; Retail Industry;

    Citation:

    Herzlinger, Regina E., Joyce Lallman, and Nancy Kane. "Health Stop Retail Medical Centers (A): Strategy." Harvard Business School Case 185-084, February 1985. (Revised July 2013.)
  35. HealthAllies (A)

    This case describes a "do good and do well" firm that enables individuals to buy health care services at discounted prices. It delineates the characteristics of the uninsured and others who are the primary targets for the firm. "HealthAllies (B)" provides information about subsequent events.

    Keywords: Entrepreneurship; Health Care and Treatment; Marketing Channels; Demand and Consumers; Commercialization; Health Industry;

    Citation:

    Herzlinger, Regina E., and Michael Sherman. "HealthAllies (A)." Harvard Business School Case 302-019, August 2012. (Revised from original August 2001 version.)
  36. Cardinal Health (A): The Medicine Shoppe Acquisition

    Robert Walter, the founder and CEO of Cardinal Health, a pharmaceutical distributor, is contemplating the purchase of Medicine Shoppe, a chain of apothecaries. The purchase might be construed as competition against his own drugstore customers. But one of its many advantages is the window it provides on the turbulent outside environment, with consolidation of his customers and managed care pressure on the pharmaceutical industry.

    Keywords: Mergers and Acquisitions; Business Strategy; Competitive Advantage; Distribution Industry; Pharmaceutical Industry; Retail Industry;

    Citation:

    Herzlinger, Regina E., Miguel Abecasis, and Brenda Cheng. "Cardinal Health (A): The Medicine Shoppe Acquisition." Harvard Business School Case 303-043, September 2002. (Revised August 2013.)
  37. Hospital for Special Surgery (B): Continuing Challenges of Growth

    After its successful new U.K. venture, the Hospital for Special Surgery wants to do more of the same, without decimating its core New York City facility. The case provides considerable details about the different options it is exploring.

    Keywords: Health Care and Treatment; Medical Specialties; Growth and Development Strategy; Service Delivery; Nonprofit Organizations; Health Industry; New York (city, NY);

    Citation:

    Herzlinger, Regina E. "Hospital for Special Surgery (B): Continuing Challenges of Growth." Harvard Business School Supplement 310-077, April 2011. (Revised from original January 2010 version.)
  38. Battle of the Bulge—Innovations in Obesity Treatment

    Morbid obesity is a problem worldwide, causing illness and excessive health care costs; but effective solutions are notable for their absence. This case discusses most of the remedies for obesity and asks the students to select those with the greatest promise to affect positive change.

    Keywords: Business Model; Private Sector; Public Sector; Health Care and Treatment; Health Disorders; Health Industry;

    Citation:

    Herzlinger, Regina E., and John McDonough. "Battle of the Bulge—Innovations in Obesity Treatment." Harvard Business School Case 304-009, August 2003. (Revised March 2014.)
  39. Battle of the Bulge: Innovating in Obesity Treatment

    Teaching Note for #304-009 and #305-027.

    Keywords: Cost; Health Disorders; Health Care and Treatment; Performance Evaluation; Health Industry;

    Citation:

    Herzlinger, Regina E. "Battle of the Bulge: Innovating in Obesity Treatment." Harvard Business School Teaching Note 311-095, March 2011. (Revised October 2013.)
  40. Identify the Nonprofit (TN)

    Teaching Note for (9-195-215).

    Keywords: Nonprofit Organizations;

    Citation:

    Herzlinger, Regina E., and Ramona Hilgenkamp. "Identify the Nonprofit (TN)." Harvard Business School Teaching Note 197-012, July 1996. (Revised February 2011.)
  41. The Global Sight Initiative

    How to replicate a 'one of' social entrepreneurship effort: To cure blindness, Seva took the Aravind Eye Hospital & scaled it up to 100 hospitals globally.

    Keywords: Social Entrepreneurship; Nonprofit Organizations; Medical Specialties; Health Care and Treatment; Globalization; Health Industry;

    Citation:

    Herzlinger, Regina E. "The Global Sight Initiative." Harvard Business School Case 311-034, September 2010. (Revised February 2014.)
  42. Vitalia Franchise

    Cathy Hoffmann has rapidly grown her novel facilities for day care therapy for elders with mild cognitive and physical problems. But she needs to decide whether to franchise or own the next expansion.

    Keywords: Entrepreneurship; Health Care and Treatment; Growth and Development Strategy; Ownership Stake; Franchise Ownership; Expansion; Health Industry; Spain;

    Citation:

    Herzlinger, Regina E., and Beatriz Munoz-Seca. "Vitalia Franchise." Harvard Business School Case 311-035, August 2010. (Revised February 2014.)
  43. Boston Scientific Corporation (A)

    Boston Scientific Corporation just bought Guidant at a record breaking price to expand their cardiovascular franchise. They need to rationalize their product portfolio to make the acquisition work. What should they sell and why?

    Keywords: Acquisition; Decision Choices and Conditions; Growth and Development; Product Marketing; Product Development; Franchise Ownership; Medical Devices and Supplies Industry;

    Citation:

    Herzlinger, Regina E., and Charlie Attlan. "Boston Scientific Corporation (A)." Harvard Business School Case 310-079, March 2010. (Revised May 2010.)
  44. WellSpace Treatment Centers for Complementary and Alternative Medicine (A)

    How should WellSpace, a venture capital-backed purveyor of alternative health services, expand? Although it was nearing breakeven in its first location, the right business model remained unclear.

    Keywords: Business Model; Entrepreneurship; Venture Capital; Health Care and Treatment; Innovation and Invention; Service Delivery; Health Industry;

    Citation:

    Herzlinger, Regina E., Jun HuangPu, and Bing Lin. "WellSpace Treatment Centers for Complementary and Alternative Medicine (A)." Harvard Business School Case 303-017, July 2002. (Revised August 2012.)
  45. The Vitality Group: Paying for Self-Care

    Vitality is part of a $2 billion start-up South African and U.K. health insurance firm. It has achieved excellent results in rewarding people for promoting their health. It is now contemplating how to enter the U.S. market.

    Keywords: Insurance; Health; Health Care and Treatment; Market Entry and Exit; Insurance Industry; South Africa; United Kingdom; United States;

    Citation:

    Herzlinger, Regina E. "The Vitality Group: Paying for Self-Care." Harvard Business School Case 310-071, February 2010. (Revised March 2014.)
  46. WellSpace Treatment Centers for Complementary and Alternative Medicine (B) - The Marino Center

    The Marino Center provides complementary traditional and alternative health care services. It wants to grow, but how and where?

    Keywords: Business Model; Decision Choices and Conditions; Growth and Development; Health Care and Treatment; Medical Specialties; Growth and Development Strategy; Health Industry;

    Citation:

    Herzlinger, Regina E. "WellSpace Treatment Centers for Complementary and Alternative Medicine (B) - The Marino Center." Harvard Business School Supplement 310-082, March 2010. (Revised August 2012.)
  47. Boston Scientific Corporation (B)

    The case provides the denoument for Boston Scientific Corporation (A) HBS No. 310079.

    Keywords: Medical Devices and Supplies Industry;

    Citation:

    Herzlinger, Regina E., and Charlie Attlan. "Boston Scientific Corporation (B)." Harvard Business School Supplement 310-080, March 2010.
  48. Phreesia: The Patient Check-In Company

    Phreesia is successful with a tablet for patients to sign in at the doctor's office which can also be used for billing. But what is the next step? And is their ad-based revenue model sustainable?

    Keywords: Advertising; Social Entrepreneurship; Revenue; Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. "Phreesia: The Patient Check-In Company." Harvard Business School Case 310-066, December 2009. (Revised February 2014.)
  49. MedVal Ventures, Fortis Healthcare (A), Fortis Healthcare (B), and Note on Medical Travel (TN)

    Teaching Note for [308087], [308030], [308080], and [308084].

    Keywords: Health Industry; India;

    Citation:

    Herzlinger, Regina E. "MedVal Ventures, Fortis Healthcare (A), Fortis Healthcare (B), and Note on Medical Travel (TN)." Harvard Business School Teaching Note 310-076, January 2010.
  50. Medtronic: Patient Management Initiative (A)

    Keywords: Health Care and Treatment; Medical Devices and Supplies Industry;

    Citation:

    Herzlinger, Regina E., and Mark P. Allyn. "Medtronic: Patient Management Initiative (A)." Harvard Business School Case 302-005, July 2001. (Revised August 2013.)
  51. Note on Flexible Spending Accounts, Health Reimbursement Arrangements, and Health Savings Accounts

    Describes the current use of Flexible Savings Accounts, Health Savings Accounts, and how Reimbursement Account vendors are shaping the market. Identifies current and future market players, third-party administrators and processors, and includes a discussion of the current political situation as it applies to these vehicles.

    Keywords: Insurance; Governing Rules, Regulations, and Reforms; Health Care and Treatment; Market Participation; Business and Government Relations; Health Industry;

    Citation:

    Herzlinger, Regina E. "Note on Flexible Spending Accounts, Health Reimbursement Arrangements, and Health Savings Accounts." Harvard Business School Background Note 307-034, August 2006. (Revised March 2014.)
  52. Note on Accountability in the U.S. Health Care System

    This note explains how health care providers, health insurers, and consumers are held accountable for their performance and the entrepreneurial opportunities thus created.

    Keywords: Entrepreneurship; Ethics; Insurance; Corporate Accountability; Health Care and Treatment; Demand and Consumers; Health Industry; United States;

    Citation:

    Herzlinger, Regina E., and Michael Millenson. "Note on Accountability in the U.S. Health Care System." Harvard Business School Background Note 308-111, March 2008. (Revised January 2010.)
  53. MedVal Ventures

    Is medical travel a viable business opportunity? A group of MBA students consider the pros and cons of starting a business that would send people from the U.S. to India for elective non-emergency surgeries.

    Keywords: Business Startups; Cost Management; Globalized Markets and Industries; Health Care and Treatment; Health Industry; Travel Industry; India; United States;

    Citation:

    Herzlinger, Regina E. "MedVal Ventures." Harvard Business School Case 308-087, February 2008. (Revised August 2013.)
  54. Fortis Healthcare (A)

    Should the Indian hospital chain enter the medical travel market or should it focus on expansion in the under-served Indian market? Is its business model appropriate to its goals?

    Keywords: Business Model; Globalization; Globalized Markets and Industries; Health Care and Treatment; Growth and Development Strategy; Health Industry; India;

    Citation:

    Herzlinger, Regina E., and Pushwaz Virk. "Fortis Healthcare (A)." Harvard Business School Case 308-030, February 2008. (Revised August 2013.)
  55. Fortis Healthcare (B)

    Denouement of the issues discussed in "Fortis Healthcare (A)."

    Keywords: Business Model; Global Strategy; Health Care and Treatment; Service Delivery; Expansion; Health Industry; Travel Industry; India;

    Citation:

    Herzlinger, Regina E., and Pushwaz Virk. "Fortis Healthcare (B)." Harvard Business School Supplement 308-080, February 2008. (Revised September 2013.)
  56. Medtronic: Patient Management Initiative (B)

    The (B) case provides the denouement to the (A) case about Medtronic's introduction of the Chronicle and remote monitoring business.

    Keywords: Health Care and Treatment; Measurement and Metrics; Outcome or Result; Technology; Medical Devices and Supplies Industry;

    Citation:

    Herzlinger, Regina E. "Medtronic: Patient Management Initiative (B)." Harvard Business School Supplement 309-064, September 2008. (Revised August 2012.)
  57. Consumer-Driven Health Care: Medtronic's Health Insurance Options

    Describes the variety of health insurance plans that Medtronic offers, including a high-deductible, consumer-driven health plan with a health reimbursement account that also enables health care providers to quote their own prices. Asks students to consider the choices facing the firm's human resources manager and its employees and the viability of the new consumer-driven models.

    Keywords: Decision Choices and Conditions; Insurance; Health Care and Treatment; Compensation and Benefits; Demand and Consumers;

    Citation:

    Herzlinger, Regina E., John Hurwitch, and Seth Bokser. "Consumer-Driven Health Care: Medtronic's Health Insurance Options." Harvard Business School Case 302-006, August 2001. (Revised October 2012.)
  58. Note on Medical Travel

    Background notes for MedVal and Fortis case studies.

    Keywords: Cost; Health Care and Treatment; Cross-Cultural and Cross-Border Issues; Health Industry; Tourism Industry; India;

    Citation:

    Herzlinger, Regina E., and Sara Green. "Note on Medical Travel." Harvard Business School Background Note 308-084, August 2012. (Revised from original February 2008 version.)
  59. Note on Managed Care Reimbursement of Health Care Providers: Case-Based, Per Diem, and Capitation Payments

    Explains how managed care organizations use capitation as a payment method for providers.

    Keywords: Accounting; Financial Management; Insurance; Health Care and Treatment; Health Industry; Insurance Industry;

    Citation:

    Herzlinger, Regina E., and Tom Nagle. "Note on Managed Care Reimbursement of Health Care Providers: Case-Based, Per Diem, and Capitation Payments." Harvard Business School Background Note 194-141, May 1994. (Revised September 2012.)
  60. THG Management Services

    The two entrepreneurial founders of a Medicaid managed-care firm are considering how and where to expand and whether they should manage risk for hospitals that want to enter the managed-care sector or own it.

    Keywords: Entrepreneurship; Insurance; Health Care and Treatment; Risk Management; Motivation and Incentives; Expansion; Health Industry; Insurance Industry;

    Citation:

    Herzlinger, Regina E., and D. Scott Lurding. "THG Management Services." Harvard Business School Case 197-011, July 1996. (Revised September 2012.)
  61. WellPoint, Inc.

    Describes the U.S. Health Care industry and WellPoint's background, market growth strategies, and potential as an investment option.

    Keywords: Investment; Growth and Development Strategy; Industry Structures; Organizations; Health Industry; United States;

    Citation:

    Herzlinger, Regina E. "WellPoint, Inc." Harvard Business School Case 307-051, August 2006. (Revised October 2012.)
  62. Immusol and Novartis

    Should Immusol strive to become a fully integrated pharmaceutical company? How should a small pharmaceutical company structure a deal for its novel technology with the giant Novartis?

    Keywords: Technological Innovation; Rights; Negotiation Deal; Negotiation Participants; Alliances; Pharmaceutical Industry;

    Citation:

    Herzlinger, Regina E., Keyne M. Monson, and Juan D. Betancourt. "Immusol and Novartis." Harvard Business School Case 303-038, April 2009. (Revised from original October 2002 version.)
  63. Diagnostic Genomics

    Should this gene detection firm enter the business of providing tests for the detection of genetic diseases? If so, how should it prioritize the tests it could develop?

    Keywords: Health Testing and Trials; Market Entry and Exit; Product Development; Genetics; Strategy; Health Industry; Medical Devices and Supplies Industry;

    Citation:

    Herzlinger, Regina E., and Mark P. Allyn. "Diagnostic Genomics." Harvard Business School Case 309-040, October 2008.
  64. Note on Financing of the U.S. Health Care Sector

    This course describes the public and private sources of financing of the U.S. health-care sector,and identifies the characteristics of insurance policies, their costs, the structure of the insurance industry, and the role of consultants and brokers. The insurance characteristics include financial, premiums, risk, self-funding, individual U.S. group plans, the underwriting cycle, etc.

    Keywords: Economic Sectors; Financing and Loans; Insurance; Industry Structures; Health Industry; Insurance Industry; United States;

    Citation:

    Herzlinger, Regina E., and Jeff Grahling. "Note on Financing of the U.S. Health Care Sector." Harvard Business School Background Note 304-039, August 2003. (Revised September 2008.)
  65. Background on the Technology of Molecular Diagnostics

    To be used as background reading for the "EXACT Sciences Corp.: Commercializing a Diagnostic Test" and "Diagnostic Genomics" cases, HBS nos. 308-090 and 309-040.

    Keywords: Health Testing and Trials; Technology; Biotechnology Industry; Medical Devices and Supplies Industry;

    Citation:

    Herzlinger, Regina E., and Jason Sanders. "Background on the Technology of Molecular Diagnostics." Harvard Business School Background Note 309-050, September 2008.
  66. Circle Gastroenterology Products (A)

    A new, minimally invasive medical device has achieved only one-third of its budget. Was the problem one of marketing strategy, sales, reimbursement, and/or clinical trials?

    Keywords: Health Testing and Trials; Marketing Strategy; Product Marketing; Sales; Medical Devices and Supplies Industry;

    Citation:

    Herzlinger, Regina E., and James Weber. "Circle Gastroenterology Products (A)." Harvard Business School Case 304-052, November 2003. (Revised September 2008.)
  67. EXACT Sciences Corp.: Commercializing a Diagnostic Test

    This case addresses the challenges of commercializing molecular diagnostics. Along the way, it explains the technology, payment system, and the measures used to assess the value of a diagnostic test.

    Keywords: Health Testing and Trials; Genetics; Science-Based Business; Commercialization; Biotechnology Industry;

    Citation:

    Herzlinger, Regina E. "EXACT Sciences Corp.: Commercializing a Diagnostic Test." Harvard Business School Case 308-090, February 2008. (Revised August 2008.)
  68. Helios Health (B)

    Supplements the (A) case.

    Keywords: Price; Customization and Personalization; Information; Investment Return; Health Industry;

    Citation:

    Herzlinger, Regina E. "Helios Health (B)." Harvard Business School Case 303-039, July 2002. (Revised April 2008.)
  69. Helios Health (A)

    Helios PC system provides personalized drug information to the patients in the doctor's waiting room. It has met with considerable consumer acceptance and a very high return for the drug companies that sponsor it. What price should it charge them for the service?

    Keywords: Entrepreneurship; Price; Health Care and Treatment; Information Publishing; Innovation and Invention; Product Marketing; Demand and Consumers; Health Industry; Pharmaceutical Industry;

    Citation:

    Herzlinger, Regina E., and Alfred Martin. "Helios Health (A)." Harvard Business School Case 302-022, August 2001. (Revised March 2008.)
  70. The Multiple Sclerosis Center of Atlanta

    The Multiple Sclerosis Center of Atlanta wishes to expand beyond Georgia. The factors influencing this decision are discussed, including drug treatments currently available, and the impact of future drugs in the FDA pipeline as well as financing issues.

    Keywords: Decision Choices and Conditions; Financing and Loans; Health Care and Treatment; Health Disorders; Medical Specialties; Expansion; Health Industry; Atlanta;

    Citation:

    Herzlinger, Regina E., and Alfred Martin. "The Multiple Sclerosis Center of Atlanta." Harvard Business School Case 308-085, March 2008.
  71. BestDoctors, Inc.

    Upon learning the news of a critical illness, patients and their families are shocked, saddened, fearful, and angry all at once. And just as soon as they catch their collective breath, they all ask the same question--a question that has the potential to infuse hope into darkness and order into emotional chaos--"What do we do next?" They need health care information. Greg Smith, a cancer survivor, and Steve Naifeh founded BestDoctors Inc. to link health care consumers to the medical knowledge they need to make the best health care choices for themselves and their loved ones. This case, which begins in a venture capitalist firm's conference room, details the business plan of a company that sought to meet consumers' urgent demand for personalized information that will lead them to quality medical care.

    Keywords: Business Model; Entrepreneurship; Health Care and Treatment; Medical Specialties; Knowledge Sharing; Demand and Consumers; Health Industry;

    Citation:

    Herzlinger, Regina E., and Seth Bokser. "BestDoctors, Inc." Harvard Business School Case 302-018, August 2001. (Revised August 2012.)
  72. Salick Cardiovascular Centers: Business Plan

    A seasoned health services entrepreneur develops a business plan for a cardiovascular-focused factory. Will it work?

    Keywords: Factories, Labs, and Plants; Business Plan; Business Startups; Entrepreneurship; Medical Specialties; Health Industry;

    Citation:

    Herzlinger, Regina E., Kaushik Sen, Alex Tkachenko, and Carolyn Wolff. "Salick Cardiovascular Centers: Business Plan." Harvard Business School Case 304-007, October 2003. (Revised March 2008.)
  73. Hospital for Special Surgery (A)

    Hospital for Special Surgery, a focused factory for orthopedics and joint disease, is contemplating various growth options: further growth in the United Kingdom's National Health Services, management of hospitals in the United States, and/or hospital consulting. Reviews the issues surrounding growth of a nonprofit institution and the United Kingdom's socialized health care system.

    Keywords: Cross-Cultural and Cross-Border Issues; Growth and Development Strategy; Nonprofit Organizations; Expansion; Health Industry; United Kingdom; United States;

    Citation:

    Herzlinger, Regina E., and Stacy Schwartz. "Hospital for Special Surgery (A)." Harvard Business School Case 305-076, April 2005. (Revised March 2014.)
  74. MedCath Corporation (B)

    Supplements the (A) case. A rewritten version of an earlier case.

    Keywords: Medical Specialties; Market Entry and Exit; Service Delivery; Conflict and Resolution; Horizontal Integration; Medical Devices and Supplies Industry;

    Citation:

    Herzlinger, Regina E., and Louisa Neissa. "MedCath Corporation (B)." Harvard Business School Supplement 305-102, April 2005. (Revised August 2012.)
  75. Schering-Plough and Genome Therapeutics: Discovering an Asthma Gene

    Personalized medicine requires the identification of mutated genes. Schering-Plough's search for the one related to asthma requires finding families with the disease. Examines the industry that helps conduct such research, including contract research organizations.

    Keywords: Health Disorders; Research and Development; Genetics; Biotechnology Industry; Pharmaceutical Industry;

    Citation:

    Herzlinger, Regina E., and Marc Aquino. "Schering-Plough and Genome Therapeutics: Discovering an Asthma Gene." Harvard Business School Case 303-044, June 2003. (Revised March 2008.)
  76. MedCath Corporation (A)

    MedCath is a horizontally integrated chain of heart hospitals that partners with local cardiologists. It claims that its focus leads to better and cheaper results than those of an everything-for-everybody general hospital. Community hospitals generally vehemently oppose their entry into a new area. What options does MedCath have?

    Keywords: Medical Specialties; Market Entry and Exit; Service Delivery; Conflict and Resolution; Horizontal Integration; Health Industry;

    Citation:

    Herzlinger, Regina E., and Pete Stavros. "MedCath Corporation (A)." Harvard Business School Case 303-041, September 2002. (Revised January 2013.)
  77. Health Stop (B): The Medical Offices

    Describes the long waiting time experienced by customers in Health Stops and asks students to specify the changes that would shorten them. A rewritten version of an earlier case.

    Keywords: For-Profit Firms; Customer Focus and Relationships; Customer Satisfaction; Health Care and Treatment; Service Delivery; Health Industry; Retail Industry;

    Citation:

    Herzlinger, Regina E. "Health Stop (B): The Medical Offices." Harvard Business School Supplement 196-051, August 1995. (Revised July 2013.)
  78. Retail Sales of Health Insurance: Blue Cross Blue Shield of Florida

    The BCBS of Florida is contemplating whether to enter the consumer-driven health care market and if so, whether to target such groups--and individuals--and in which of its geographic markets, and how.

    Keywords: Health Care and Treatment; Nonprofit Organizations; Strategy; Insurance; Insurance Industry; Florida;

    Citation:

    Herzlinger, Regina E., and Grady Clouse. "Retail Sales of Health Insurance: Blue Cross Blue Shield of Florida." Harvard Business School Case 308-089, January 2008. (Revised August 2012.)
  79. Innovating in Health Care-Glossary

    Provides a glossary of terms used in Harvard Business School's Innovating in Health Care, 2006, Course.

    Keywords: Health Care and Treatment; Innovation and Invention;

    Citation:

    Herzlinger, Regina E. "Innovating in Health Care-Glossary." Harvard Business School Background Note 307-011, July 2006. (Revised August 2012.)
  80. Circle Gastroenterology Products (B)

    Supplements the (A) case.

    Keywords: Product Development; Marketing Strategy; Medical Devices and Supplies Industry;

    Citation:

    Herzlinger, Regina E., and James Weber. "Circle Gastroenterology Products (B)." Harvard Business School Supplement 304-053, November 2003. (Revised December 2007.)
  81. Identify the Nonprofit

    This case presents financial statements and selected ratios for seven unidentified nonprofit organizations and asks that each set of financial information be matched with one of the following nonprofit entities: a public television station, a suburban hospital, a metropolitan art museum, a health insurer, a municipal government, a social service organization, and a private college.

    Keywords: Nonprofit Organizations; Financial Statements;

    Citation:

    Herzlinger, Regina E., and Ramona Hilgenkamp. "Identify the Nonprofit." Harvard Business School Case 195-215, April 1995. (Revised December 2006.)
  82. Scopie's Enlarged Gland Shrinker

    Describes a firm that markets a laser for a fictional problem. Asks readers to evaluate Scopie's marketing and production strategy (it plans to start in India and then expand to the United States) and its long-term viability.

    Keywords: Health Care and Treatment; Marketing Strategy; Expansion; India; United States;

    Citation:

    Herzlinger, Regina E. "Scopie's Enlarged Gland Shrinker." Harvard Business School Case 307-035, August 2006. (Revised September 2006.)
  83. New Sector Alliance (A): An Entry into Health Care?

    Describes the structure of the U.S. health care system and presents a study of a nonprofit consulting firm that hopes to enter the health care system. Includes descriptions of hospitals, doctors, insurers, medical technology providers, medical devices, pharmaceuticals, biotechnology, and pharmaceutical benefit managers. Also discusses patients and their diseases and causes of death.

    Keywords: Health; Health Care and Treatment; Health Disorders; Nonprofit Organizations; United States;

    Citation:

    Herzlinger, Regina E., Stacy Smollin Schwartz, and Jeffrey Cronin. "New Sector Alliance (A): An Entry into Health Care?" Harvard Business School Case 304-004, August 2003. (Revised August 2006.)
  84. HealthSouth Corporation

    Delineates how a for-profit health services business was created. Focuses on sources of financing, the impact of Medicare reimbursement, and Stark laws against fraud and abuse.

    Keywords: Business Ventures; Finance; Health Care and Treatment; Law; Rights; Health Industry;

    Citation:

    Herzlinger, Regina E., and Ivan Cheung. "HealthSouth Corporation." Harvard Business School Case 304-006, August 2003. (Revised August 2006.)
  85. I've Got Rhythm: Selling Cardiac Rhythm Management Devices

    The head of sales and marketing in a large medical devices firm must decide how to assign his sales force. He compares selling in the pharma, specialty pharma, and device industries and analyzes the reasons for the differences.

    Keywords: Health Care and Treatment; Marketing Strategy; Industry Structures; Sales; Salesforce Management;

    Citation:

    Herzlinger, Regina E., William Lagor, Christopher Perry, and Scott St. Germain. "I've Got Rhythm: Selling Cardiac Rhythm Management Devices." Harvard Business School Case 304-012, August 2003. (Revised August 2006.)
  86. New Sector Alliance (B)

    Supplements the (A) case.

    Keywords: Health Care and Treatment; Policy; United States;

    Citation:

    Herzlinger, Regina E., and Louisa Neissa. "New Sector Alliance (B)." Harvard Business School Exercise 305-091, June 2005. (Revised August 2006.)
  87. Battle of the Bulge: Private and Public Solutions for Obesity (B)

    Supplements the (A) case.

    Keywords: Health Disorders; Nutrition;

    Citation:

    Herzlinger, Regina E., and Louisa Neissa. "Battle of the Bulge: Private and Public Solutions for Obesity (B)." Harvard Business School Supplement 305-027, September 2004. (Revised July 2006.)
  88. Old Tex College

    Requires student to choose among the following health insurance options for employers: number of plans offered, managed care and consumer-driven options, and self-funding vs. full insurance. Teaching purpose: To Understand the design of health insurance. Includes color exhibits.

    Keywords: Insurance; Health; Health Care and Treatment; Compensation and Benefits; Employees;

    Citation:

    Herzlinger, Regina E., and Ray Herschman. "Old Tex College." Harvard Business School Case 304-014, August 2003. (Revised April 2005.)
  89. ePhysician

    Keywords: Marketing Strategy; Medical Devices and Supplies Industry;

    Citation:

    Herzlinger, Regina E., Grady Clouse, and Gayathri Koundinya. "ePhysician." Harvard Business School Case 302-021, September 2001. (Revised April 2005.)
  90. Consumer-Driven Health Care: A Revolution for Employers, Consumers, and Providers

    Keywords: Health Care and Treatment; Transformation;

    Citation:

    Herzlinger, Regina E. "Consumer-Driven Health Care: A Revolution for Employers, Consumers, and Providers." Boston: Harvard Business School Publishing Class Lecture, 2004. Electronic. (Faculty Lecture: HBSP Product Number 5992C.)
  91. New Frontiers in Target Discovery and Validation

    Explains Immusol and Novartis's technology.

    Keywords: Technology; Technological Innovation; Pharmaceutical Industry;

    Citation:

    Herzlinger, Regina E., Niv Caviar, Jon Chatterton, and Andrea Lynn. "New Frontiers in Target Discovery and Validation." Harvard Business School Background Note 303-054, October 2002. (Revised June 2003.)
  92. Scios, Inc.

    Scios, filled with distinguished scientists and experienced managers, nevertheless fails to clear the FDA Phase III process for an important biotechnology drug. This case asks the students to analyze the social costs and benefits of the regulatory process.

    Keywords: Governing Rules, Regulations, and Reforms; Health Care and Treatment; Cost Management; Cost vs Benefits; Social Issues; Pharmaceutical Industry; United States;

    Citation:

    Herzlinger, Regina E. "Scios, Inc." Harvard Business School Case 302-034, August 2001.
  93. Humana, Inc.

    Keywords: Health Industry;

    Citation:

    Herzlinger, Regina E. "Humana, Inc." Harvard Business School Case 182-068, January 1982. (Revised March 1998.)
  94. Measuring the Financial Performance of Nonprofit Organizations: Solutions Manual

    Teaching Note for (1-197-111).

    Keywords: Nonprofit Organizations; Finance; Performance Evaluation;

    Citation:

    Herzlinger, Regina E. "Measuring the Financial Performance of Nonprofit Organizations: Solutions Manual." Harvard Business School Teaching Note 197-112, May 1997.
  95. University of Trent

    Focuses on two issues: 1) technical systems that can be employed in nonprofit organizations for control and motivational purposes. Systems discussed range from payroll monitoring systems to zero-base budgeting and 2) the managerial environment needed for serious control efforts to take place.

    Keywords: Technology; Motivation and Incentives; Business or Company Management; Nonprofit Organizations; Governance Controls; Education Industry;

    Citation:

    Herzlinger, Regina E. "University of Trent." Harvard Business School Case 177-245, June 1977. (Revised May 1997.)
  96. Hyatt Hill Health Center

    Keywords: Health Industry;

    Citation:

    Herzlinger, Regina E. "Hyatt Hill Health Center." Harvard Business School Case 190-009, August 1989. (Revised March 1997.)
  97. Empire Blue Cross and Blue Shield (A)-(H) TN

    Teaching Note for (9-195-216--223).

    Keywords: Insurance Industry;

    Citation:

    Herzlinger, Regina E., and Ramona Hilgenkamp. "Empire Blue Cross and Blue Shield (A)-(H) TN." Harvard Business School Teaching Note 197-013, July 1996.
  98. University of Trent, Teaching Note

    Teaching Note for (9-177-245).

    Keywords: Higher Education; Education Industry;

    Citation:

    Herzlinger, Regina E. "University of Trent, Teaching Note." Harvard Business School Teaching Note 178-162, February 1978. (Revised July 1996.)
  99. Ending the Fishing Expedition: The Use of Real-Time MRI in Surgery

    Keywords: Health; Innovation and Invention; Health Industry;

    Citation:

    Herzlinger, Regina E., and Ann Winslow. "Ending the Fishing Expedition: The Use of Real-Time MRI in Surgery." Harvard Business School Case 196-104, October 1995.
  100. Empire Blue Cross and Blue Shield (A)

    Mounting financial losses and increasing public scrutiny present many challenges to the board of directors of a large nonprofit health insurer. This case series presents chronologically the increasing problems of the company.

    Keywords: Governing and Advisory Boards; Corporate Governance; Financial Condition; Organizational Culture; Problems and Challenges; Nonprofit Organizations; Insurance Industry;

    Citation:

    Herzlinger, Regina E., and Ramona Hilgenkamp. "Empire Blue Cross and Blue Shield (A)." Harvard Business School Case 195-216, April 1995. (Revised August 1995.)
  101. Empire Blue Cross and Blue Shield (B)

    Supplements the (A) case.

    Keywords: Insurance Industry; Health Industry;

    Citation:

    Herzlinger, Regina E., and Ramona Hilgenkamp. "Empire Blue Cross and Blue Shield (B)." Harvard Business School Supplement 195-217, April 1995. (Revised August 1995.)
  102. Empire Blue Cross and Blue Shield (C)

    Supplements the (A) case.

    Keywords: Insurance Industry; Health Industry;

    Citation:

    Herzlinger, Regina E., and Ramona Hilgenkamp. "Empire Blue Cross and Blue Shield (C)." Harvard Business School Supplement 195-218, April 1995. (Revised August 1995.)
  103. Empire Blue Cross and Blue Shield (D)

    Supplements the (A) case.

    Keywords: Insurance Industry; Health Industry;

    Citation:

    Herzlinger, Regina E., and Ramona Hilgenkamp. "Empire Blue Cross and Blue Shield (D)." Harvard Business School Supplement 195-219, April 1995. (Revised August 1995.)
  104. Empire Blue Cross and Blue Shield (E)

    Supplements the (A) case.

    Keywords: Insurance Industry; Health Industry;

    Citation:

    Herzlinger, Regina E., and Ramona Hilgenkamp. "Empire Blue Cross and Blue Shield (E)." Harvard Business School Supplement 195-220, April 1995. (Revised August 1995.)
  105. Empire Blue Cross and Blue Shield (F)

    Supplements the (A) case.

    Keywords: Insurance Industry; Health Industry;

    Citation:

    Herzlinger, Regina E., and Ramona Hilgenkamp. "Empire Blue Cross and Blue Shield (F)." Harvard Business School Supplement 195-221, April 1995. (Revised August 1995.)
  106. Empire Blue Cross and Blue Shield (G)

    Supplements the (A) case.

    Keywords: Insurance Industry; Health Industry;

    Citation:

    Herzlinger, Regina E., and Ramona Hilgenkamp. "Empire Blue Cross and Blue Shield (G)." Harvard Business School Supplement 195-222, April 1995. (Revised August 1995.)
  107. Empire Blue Cross and Blue Shield (H)

    Supplements the (A) case. Contains a denouement.

    Keywords: Insurance Industry; Health Industry;

    Citation:

    Herzlinger, Regina E., and Ramona Hilgenkamp. "Empire Blue Cross and Blue Shield (H)." Harvard Business School Supplement 195-223, April 1995. (Revised August 1995.)
  108. Medicare Payment for Drugs and Medical Devices

    Keywords: Health Care and Treatment; Business and Government Relations; Medical Devices and Supplies Industry; Health Industry; Pharmaceutical Industry;

    Citation:

    Herzlinger, Regina E. "Medicare Payment for Drugs and Medical Devices." Harvard Business School Case 193-099, February 1993. (Revised August 1995.)
  109. Trinity University

    Keywords: Education Industry;

    Citation:

    Herzlinger, Regina E. "Trinity University." Harvard Business School Case 191-163, March 1991. (Revised July 1995.)
  110. South Eye Institute

    Keywords: Health Industry;

    Citation:

    Herzlinger, Regina E., and Wayne A. Adams. "South Eye Institute." Harvard Business School Case 193-140, March 1993. (Revised July 1995.)
  111. Health Information Industry Note

    Keywords: Health; Information;

    Citation:

    Herzlinger, Regina E., and VJ Pappas. "Health Information Industry Note." Harvard Business School Background Note 195-206, February 1995.
  112. Beverly Hospital and North Shore Birth Center TN

    Keywords: Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. "Beverly Hospital and North Shore Birth Center TN." Harvard Business School Teaching Note 193-022, July 1992. (Revised March 1994.)
  113. Three New Opportunities and the Seven Skills of Management

    Keywords: Opportunities; Management; Management Practices and Processes; Health Industry;

    Citation:

    Herzlinger, Regina E. "Three New Opportunities and the Seven Skills of Management." Harvard Business School Case 193-187, June 1993. (Revised February 1994.)
  114. ABC Company

    Keywords: Television Entertainment; Media; Media and Broadcasting Industry;

    Citation:

    Herzlinger, Regina E. "ABC Company." Harvard Business School Case 193-169, May 1993. (Revised June 1993.)
  115. Province of Ontario Translation Services TN

    Keywords: Canada;

    Citation:

    Herzlinger, Regina E. "Province of Ontario Translation Services TN." Harvard Business School Teaching Note 193-125, May 1993.
  116. New Hampshire-Vermont Hospitalization Service

    Keywords: Health Industry;

    Citation:

    Herzlinger, Regina E. "New Hampshire-Vermont Hospitalization Service." Harvard Business School Case 175-243, April 1975. (Revised May 1993.)
  117. Guaranteed Student Loan Program (A)

    Keywords: Government Administration; Financing and Loans; Public Administration Industry;

    Citation:

    Herzlinger, Regina E. "Guaranteed Student Loan Program (A)." Harvard Business School Case 175-244, April 1975. (Revised May 1993.)
  118. Frank Renaut College

    Citation:

    Herzlinger, Regina E. "Frank Renaut College." Harvard Business School Case 176-024, August 1975. (Revised May 1993.)
  119. New Hampshire-Vermont Hospitalization Service, Teaching Note

    Keywords: Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. "New Hampshire-Vermont Hospitalization Service, Teaching Note." Harvard Business School Teaching Note 176-070, October 1975. (Revised May 1993.)
  120. Province of Ontario Translation Services

    Keywords: Canada;

    Citation:

    Herzlinger, Regina E. "Province of Ontario Translation Services." Harvard Business School Case 176-092, November 1975. (Revised May 1993.)
  121. Guaranteed Student Loan Program (A), Teaching Note

    Keywords: Education; Financing and Loans; Programs;

    Citation:

    Herzlinger, Regina E. "Guaranteed Student Loan Program (A), Teaching Note." Harvard Business School Teaching Note 176-195, March 1976. (Revised May 1993.)
  122. Somerstown Public Schools (A), Teaching Note

    Keywords: Education; Education Industry;

    Citation:

    Herzlinger, Regina E. "Somerstown Public Schools (A), Teaching Note." Harvard Business School Teaching Note 176-202, March 1976. (Revised May 1993.)
  123. Frank Renaut College, Teaching Note

    Keywords: Higher Education;

    Citation:

    Herzlinger, Regina E. "Frank Renaut College, Teaching Note." Harvard Business School Teaching Note 176-205, March 1976. (Revised May 1993.)
  124. Budget Crisis of the Boston School Committee

    Keywords: Education; Budgets and Budgeting; Boston;

    Citation:

    Herzlinger, Regina E. "Budget Crisis of the Boston School Committee." Harvard Business School Case 177-084, November 1976. (Revised May 1993.)
  125. WJAC (A): The Birth of a Radio Station

    Keywords: Media and Broadcasting Industry;

    Citation:

    Herzlinger, Regina E. "WJAC (A): The Birth of a Radio Station." Harvard Business School Case 177-157, February 1977. (Revised May 1993.)
  126. WJAC (B): Financing a Growing Organization

    Keywords: Organizations; Finance;

    Citation:

    Herzlinger, Regina E. "WJAC (B): Financing a Growing Organization." Harvard Business School Case 177-158, February 1977. (Revised May 1993.)
  127. Children's Center (A)

    Citation:

    Herzlinger, Regina E. "Children's Center (A)." Harvard Business School Case 177-216, April 1977. (Revised May 1993.)
  128. Children's Center (B)

    Citation:

    Herzlinger, Regina E. "Children's Center (B)." Harvard Business School Case 177-217, April 1977. (Revised May 1993.)
  129. San Bernadino YWCA (A)

    Keywords: California;

    Citation:

    Herzlinger, Regina E. "San Bernadino YWCA (A)." Harvard Business School Case 177-218, April 1977. (Revised May 1993.)
  130. Concord University

    Keywords: Higher Education; Education Industry;

    Citation:

    Herzlinger, Regina E. "Concord University." Harvard Business School Case 177-242, May 1977. (Revised May 1993.)
  131. Pepys College

    Keywords: Higher Education; Education Industry;

    Citation:

    Herzlinger, Regina E. "Pepys College." Harvard Business School Case 177-243, May 1977. (Revised May 1993.)
  132. Harriman Center for Communications

    Citation:

    Herzlinger, Regina E. "Harriman Center for Communications." Harvard Business School Case 177-244, May 1977. (Revised May 1993.)
  133. Widener College

    Keywords: Higher Education; Education Industry;

    Citation:

    Herzlinger, Regina E. "Widener College." Harvard Business School Case 177-246, June 1977. (Revised May 1993.)
  134. Children's Center (A), Teaching Note

    Keywords: Teaching; Information;

    Citation:

    Herzlinger, Regina E. "Children's Center (A), Teaching Note." Harvard Business School Teaching Note 177-252, September 1977. (Revised May 1993.)
  135. Harriman Center for Communications, Teaching Note

    Keywords: Communication;

    Citation:

    Herzlinger, Regina E. "Harriman Center for Communications, Teaching Note." Harvard Business School Teaching Note 177-255, October 1977. (Revised May 1993.)
  136. Pepys College, Teaching Note

    Keywords: Higher Education; Education Industry;

    Citation:

    Herzlinger, Regina E. "Pepys College, Teaching Note." Harvard Business School Teaching Note 177-256, September 1977. (Revised May 1993.)
  137. West Side Highway

    Citation:

    Herzlinger, Regina E. "West Side Highway." Harvard Business School Case 178-053, September 1977. (Revised May 1993.)
  138. Child Care Task Force

    Citation:

    Herzlinger, Regina E. "Child Care Task Force." Harvard Business School Case 178-078, October 1977. (Revised May 1993.)
  139. Leicester Polytechnic Institute

    Keywords: Education Industry;

    Citation:

    Herzlinger, Regina E. "Leicester Polytechnic Institute." Harvard Business School Case 178-079, October 1977. (Revised May 1993.)
  140. Mayfair School System, Teaching Note

    Keywords: Education; Education Industry;

    Citation:

    Herzlinger, Regina E. "Mayfair School System, Teaching Note." Harvard Business School Teaching Note 178-087, October 1977. (Revised May 1993.)
  141. Children's Center (B), Teaching Note

    Keywords: Teaching; Information;

    Citation:

    Herzlinger, Regina E. "Children's Center (B), Teaching Note." Harvard Business School Teaching Note 178-094, October 1977. (Revised May 1993.)
  142. WJAC (B): Financing a Growing Organization, Teaching Note

    Keywords: Corporate Finance; Media and Broadcasting Industry;

    Citation:

    Herzlinger, Regina E. "WJAC (B): Financing a Growing Organization, Teaching Note." Harvard Business School Teaching Note 178-097, October 1977. (Revised May 1993.)
  143. Leichester Polytechnic Institute, Teaching Note

    Keywords: Higher Education; Education Industry;

    Citation:

    Herzlinger, Regina E. "Leichester Polytechnic Institute, Teaching Note." Harvard Business School Teaching Note 178-103, November 1977. (Revised May 1993.)
  144. Concord University, Teaching Note

    Keywords: Higher Education; Education Industry;

    Citation:

    Herzlinger, Regina E. "Concord University, Teaching Note." Harvard Business School Teaching Note 178-150, January 1977. (Revised May 1993.)
  145. Budget Crisis of the Boston School System, Teaching Note

    Keywords: Education; Budgets and Budgeting;

    Citation:

    Herzlinger, Regina E. "Budget Crisis of the Boston School System, Teaching Note." Harvard Business School Teaching Note 178-153, January 1978. (Revised May 1993.)
  146. Widener College, Teaching Note

    Keywords: Higher Education; Education Industry;

    Citation:

    Herzlinger, Regina E. "Widener College, Teaching Note." Harvard Business School Teaching Note 178-155, January 1978. (Revised May 1993.)
  147. Child Care Task Force, Teaching Note

    Keywords: Welfare or Wellbeing; Health Industry;

    Citation:

    Herzlinger, Regina E. "Child Care Task Force, Teaching Note." Harvard Business School Teaching Note 178-209, April 1978. (Revised May 1993.)
  148. Replacing VORTAC

    Citation:

    Herzlinger, Regina E. "Replacing VORTAC." Harvard Business School Case 179-012, July 1978. (Revised May 1993.)
  149. Community Television of Southern California: KCET

    Keywords: Media and Broadcasting Industry; California;

    Citation:

    Herzlinger, Regina E. "Community Television of Southern California: KCET." Harvard Business School Case 179-046, August 1978. (Revised May 1993.)
  150. West Side Highway, Teaching Note

    Keywords: Transportation Networks;

    Citation:

    Herzlinger, Regina E. "West Side Highway, Teaching Note." Harvard Business School Teaching Note 179-091, December 1978. (Revised May 1993.)
  151. MASSPORT

    Keywords: Transportation; Transportation Industry;

    Citation:

    Herzlinger, Regina E. "MASSPORT." Harvard Business School Case 179-169, April 1979. (Revised May 1993.)
  152. Community Television of Southern California: KCET, Teaching Note

    Keywords: Media; Media and Broadcasting Industry; California;

    Citation:

    Herzlinger, Regina E. "Community Television of Southern California: KCET, Teaching Note." Harvard Business School Teaching Note 179-187, April 1979. (Revised May 1993.)
  153. Davis Graduate School

    Keywords: Business Education;

    Citation:

    Herzlinger, Regina E. "Davis Graduate School." Harvard Business School Case 180-038, November 1979. (Revised May 1993.)
  154. Grayson University Police Department

    Citation:

    Herzlinger, Regina E. "Grayson University Police Department." Harvard Business School Case 180-044, October 1979. (Revised May 1993.)
  155. Guilford County Girl Scout Council

    Citation:

    Herzlinger, Regina E. "Guilford County Girl Scout Council." Harvard Business School Case 180-091, August 1979. (Revised May 1993.)
  156. Janus Designs Ltd.

    Citation:

    Herzlinger, Regina E. "Janus Designs Ltd." Harvard Business School Case 182-032, July 1981. (Revised May 1993.)
  157. Wabash (A)

    Citation:

    Herzlinger, Regina E. "Wabash (A)." Harvard Business School Case 182-248, April 1982. (Revised May 1993.)
  158. Janus Designs Ltd., Teaching Note

    Keywords: Education; Information;

    Citation:

    Herzlinger, Regina E. "Janus Designs Ltd., Teaching Note." Harvard Business School Teaching Note 183-124, May 1983. (Revised May 1993.)
  159. Hospital Replacement Decision

    Keywords: Buildings and Facilities; Decision Making; Health Industry;

    Citation:

    Herzlinger, Regina E. "Hospital Replacement Decision." Harvard Business School Case 183-207, June 1983. (Revised May 1993.)
  160. Hospital Replacement Decision, Teaching Note

    Keywords: Decision Making;

    Citation:

    Herzlinger, Regina E. "Hospital Replacement Decision, Teaching Note." Harvard Business School Teaching Note 184-008, July 1983. (Revised May 1993.)
  161. Wabash (A) and (B), Teaching Note

    Keywords: Rail Transportation; Rail Industry;

    Citation:

    Herzlinger, Regina E. "Wabash (A) and (B), Teaching Note." Harvard Business School Teaching Note 185-070, November 1984. (Revised May 1993.)
  162. Hospital Corp. of America and McLean Hospital

    Keywords: Health Industry;

    Citation:

    Herzlinger, Regina E. "Hospital Corp. of America and McLean Hospital." Harvard Business School Case 185-089, January 1985. (Revised May 1993.)
  163. North Shore Birth Center

    Keywords: Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. "North Shore Birth Center." Harvard Business School Case 185-109, March 1985. (Revised May 1993.)
  164. Mediplex Group, Inc.

    Citation:

    Herzlinger, Regina E. "Mediplex Group, Inc." Harvard Business School Case 185-123, March 1985. (Revised May 1993.)
  165. Spacelabs (A)

    Keywords: Aerospace Industry;

    Citation:

    Herzlinger, Regina E. "Spacelabs (A)." Harvard Business School Case 185-129, April 1985. (Revised May 1993.)
  166. Center for Nutritional Research

    Keywords: Nutrition; Research; Health Industry;

    Citation:

    Herzlinger, Regina E. "Center for Nutritional Research." Harvard Business School Case 185-145, April 1985. (Revised May 1993.)
  167. Computers in Medicine

    Citation:

    Herzlinger, Regina E. "Computers in Medicine." Harvard Business School Case 186-282, April 1986. (Revised May 1993.)
  168. Beverly Hospital

    Keywords: Health Industry;

    Citation:

    Herzlinger, Regina E. "Beverly Hospital." Harvard Business School Case 187-091, December 1986. (Revised May 1993.)
  169. Technology Transfer: Anti-Inflammatory Discovery (A)

    Keywords: Technology; Knowledge Dissemination; Health Industry;

    Citation:

    Herzlinger, Regina E. "Technology Transfer: Anti-Inflammatory Discovery (A)." Harvard Business School Case 189-165, April 1989. (Revised May 1993.)
  170. Novel Combination of Two Drugs (A)

    Keywords: Pharmaceutical Industry;

    Citation:

    Herzlinger, Regina E. "Novel Combination of Two Drugs (A)." Harvard Business School Case 189-168, April 1989. (Revised May 1993.)
  171. Boston Sobriety Development, Inc.

    Keywords: Health Industry; Boston;

    Citation:

    Herzlinger, Regina E. "Boston Sobriety Development, Inc." Harvard Business School Case 190-037, September 1989. (Revised May 1993.)
  172. Computer Company's Health Plan

    Keywords: Health; Insurance;

    Citation:

    Herzlinger, Regina E. "Computer Company's Health Plan." Harvard Business School Case 190-038, August 1989. (Revised May 1993.)
  173. Hyatt Hill Health Center, Teaching Note

    Keywords: Health; Health Industry;

    Citation:

    Herzlinger, Regina E. "Hyatt Hill Health Center, Teaching Note." Harvard Business School Teaching Note 192-121, May 1992. (Revised May 1993.)
  174. San Bernadino YWCA (A) TN

    Keywords: Entertainment and Recreation Industry; California;

    Citation:

    Herzlinger, Regina E. "San Bernadino YWCA (A) TN." Harvard Business School Teaching Note 193-105, May 1993.
  175. WJAC (A)--The Birth of a Radio Station TN

    Keywords: Media; Business Startups; Media and Broadcasting Industry;

    Citation:

    Herzlinger, Regina E. "WJAC (A)--The Birth of a Radio Station TN." Harvard Business School Teaching Note 193-106, May 1993.
  176. Guilford County Girl Scout Council TN

    Keywords: Nonprofit Organizations;

    Citation:

    Herzlinger, Regina E. "Guilford County Girl Scout Council TN." Harvard Business School Teaching Note 193-107, May 1993.
  177. MASSPORT TN

    Keywords: Transportation Industry; Massachusetts;

    Citation:

    Herzlinger, Regina E. "MASSPORT TN." Harvard Business School Teaching Note 193-108, May 1993.
  178. Davis Graduate School TN

    Keywords: Higher Education; Education Industry;

    Citation:

    Herzlinger, Regina E. "Davis Graduate School TN." Harvard Business School Teaching Note 193-109, May 1993.
  179. Dearden College TN

    Keywords: Higher Education; Education Industry;

    Citation:

    Herzlinger, Regina E. "Dearden College TN." Harvard Business School Teaching Note 193-110, May 1993.
  180. Nasus Clinic TN

    Keywords: Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. "Nasus Clinic TN." Harvard Business School Teaching Note 193-111, May 1993.
  181. Grayson University Police Force TN

    Keywords: Higher Education; Law Enforcement; Education Industry;

    Citation:

    Herzlinger, Regina E. "Grayson University Police Force TN." Harvard Business School Teaching Note 193-112, May 1993.
  182. Nasus School of Art

    Keywords: Fine Arts Industry; Education Industry;

    Citation:

    Herzlinger, Regina E. "Nasus School of Art." Harvard Business School Case 193-113, May 1993.
  183. Nasus School of Art TN

    Keywords: Education; Education Industry;

    Citation:

    Herzlinger, Regina E. "Nasus School of Art TN." Harvard Business School Teaching Note 193-114, May 1993.
  184. Alexander Hospital Gift Shoppe

    Keywords: Retail Industry; Health Industry;

    Citation:

    Herzlinger, Regina E. "Alexander Hospital Gift Shoppe." Harvard Business School Case 193-117, May 1993.
  185. Alexander Hospital Gift Shoppe TN

    Keywords: Health Care and Treatment; Health Industry; Retail Industry;

    Citation:

    Herzlinger, Regina E. "Alexander Hospital Gift Shoppe TN." Harvard Business School Teaching Note 193-118, May 1993.
  186. Lourdville Health Center

    Keywords: Health Industry;

    Citation:

    Herzlinger, Regina E. "Lourdville Health Center." Harvard Business School Case 193-119, May 1993.
  187. Lourdville Health Center TN

    Keywords: Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. "Lourdville Health Center TN." Harvard Business School Teaching Note 193-120, May 1993.
  188. Vocational Educational Club-- The Missing Cash Dilemma

    Keywords: Education; Crime and Corruption; Cash;

    Citation:

    Herzlinger, Regina E. "Vocational Educational Club-- The Missing Cash Dilemma." Harvard Business School Case 193-121, May 1993.
  189. Vocational Educational Club-- The Missing Cash Dilemma TN

    Keywords: Cash; Problems and Challenges;

    Citation:

    Herzlinger, Regina E. "Vocational Educational Club-- The Missing Cash Dilemma TN." Harvard Business School Teaching Note 193-122, May 1993.
  190. Museum Accounting Methods Controversy TN, The

    Keywords: Accounting; Problems and Challenges; Arts; Fine Arts Industry;

    Citation:

    Herzlinger, Regina E. "Museum Accounting Methods Controversy TN, The." Harvard Business School Teaching Note 193-124, May 1993.
  191. Replacing VORTAC TN

    Citation:

    Herzlinger, Regina E. "Replacing VORTAC TN." Harvard Business School Teaching Note 193-170, May 1993.
  192. Mayfair School System

    Keywords: Education; Education Industry;

    Citation:

    Herzlinger, Regina E. "Mayfair School System." Harvard Business School Exercise 176-041, September 1975. (Revised May 1993.)
  193. Nasus Clinic

    Keywords: Health Industry;

    Citation:

    Herzlinger, Regina E. "Nasus Clinic." Harvard Business School Exercise 178-021, August 1977. (Revised May 1993.)
  194. Museum Accounting Methods Controversy, The

    Keywords: Accounting;

    Citation:

    Herzlinger, Regina E. "Museum Accounting Methods Controversy, The." Harvard Business School Exercise 193-123, May 1993.
  195. West Paces Medical Center

    Keywords: Health Industry;

    Citation:

    Herzlinger, Regina E., and Sharon Kleefield. "West Paces Medical Center." Harvard Business School Case 193-139, March 1993.
  196. Technology Transfer: Anti-Inflammatory Drug (B)

    Keywords: Health;

    Citation:

    Herzlinger, Regina E. "Technology Transfer: Anti-Inflammatory Drug (B)." Harvard Business School Supplement 189-166, April 1989. (Revised July 1992.)
  197. Technology Transfer: Anti-Inflammatory Drug (C)

    Keywords: Health;

    Citation:

    Herzlinger, Regina E. "Technology Transfer: Anti-Inflammatory Drug (C)." Harvard Business School Supplement 189-167, April 1989. (Revised July 1992.)
  198. Boston Sobriety Development, Inc., Teaching Note

    Keywords: Boston;

    Citation:

    Herzlinger, Regina E. "Boston Sobriety Development, Inc., Teaching Note." Harvard Business School Teaching Note 192-114, June 1992.
  199. Hospital Replacement Decision, Hospital Corp. of America: Financial Analysis, and Humana, Inc., Teaching Note

    Keywords: Health Care and Treatment; Decision Making; Finance; Insurance Industry; Health Industry; United States;

    Citation:

    Herzlinger, Regina E. "Hospital Replacement Decision, Hospital Corp. of America: Financial Analysis, and Humana, Inc., Teaching Note." Harvard Business School Teaching Note 192-120, June 1992.
  200. New England Critical Care, Inc., Teaching Note

    Keywords: Health Care and Treatment; Health Industry; New England;

    Citation:

    Herzlinger, Regina E. "New England Critical Care, Inc., Teaching Note." Harvard Business School Teaching Note 192-123, June 1992.
  201. Spacelabs (A) and (B), Teaching Note

    Keywords: Information;

    Citation:

    Herzlinger, Regina E. "Spacelabs (A) and (B), Teaching Note." Harvard Business School Teaching Note 192-125, June 1992.
  202. Health Stop: Strategy, Teaching Note

    Keywords: Strategy;

    Citation:

    Herzlinger, Regina E. "Health Stop: Strategy, Teaching Note." Harvard Business School Teaching Note 192-117, June 1992.
  203. Health Stop: Production Process, Teaching Note

    Keywords: Production; Health Industry;

    Citation:

    Herzlinger, Regina E. "Health Stop: Production Process, Teaching Note." Harvard Business School Teaching Note 192-118, May 1992. (Revised June 1992.)
  204. Novel Combination of Two Drugs (B) and (C) and Technology Transfer Anti-Inflammatory Drug (B) and (C), Teaching Note

    Keywords: Innovation and Invention; Technology; Pharmaceutical Industry;

    Citation:

    Herzlinger, Regina E. "Novel Combination of Two Drugs (B) and (C) and Technology Transfer Anti-Inflammatory Drug (B) and (C), Teaching Note." Harvard Business School Teaching Note 192-124, June 1992.
  205. U.S. Health Care Systems, Prospectus and Maxicare Health Plans, Inc., Teaching Note

    Keywords: Health Care and Treatment; Insurance Industry; Health Industry;

    Citation:

    Herzlinger, Regina E. "U.S. Health Care Systems, Prospectus and Maxicare Health Plans, Inc., Teaching Note." Harvard Business School Teaching Note 192-127, June 1992.
  206. Episcopal Retirement Homes, Inc., Teaching Note

    Keywords: Civil Society or Community; Health Industry;

    Citation:

    Herzlinger, Regina E. "Episcopal Retirement Homes, Inc., Teaching Note." Harvard Business School Teaching Note 192-131, June 1992.
  207. Genetics Institute, Inc., Teaching Note

    Keywords: Genetics;

    Citation:

    Herzlinger, Regina E., and James T. Rhea. "Genetics Institute, Inc., Teaching Note." Harvard Business School Teaching Note 192-132, June 1992.
  208. Visiting Nurse Service of New York, Teaching Note

    Keywords: Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. "Visiting Nurse Service of New York, Teaching Note." Harvard Business School Teaching Note 192-133, June 1992.
  209. Computers in Medicine, Teaching Note

    Keywords: Hardware; Health;

    Citation:

    Herzlinger, Regina E. "Computers in Medicine, Teaching Note." Harvard Business School Teaching Note 187-124, March 1987. (Revised May 1992.)
  210. Hospital Corp. of America and McLean Hospital, Teaching Note

    Keywords: Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. "Hospital Corp. of America and McLean Hospital, Teaching Note." Harvard Business School Teaching Note 192-119, May 1992.
  211. Mediplex Group, Inc., Teaching Note

    Keywords: Health Industry; United States;

    Citation:

    Herzlinger, Regina E. "Mediplex Group, Inc., Teaching Note." Harvard Business School Teaching Note 192-122, May 1992.
  212. Trinity University, Teaching Note

    Keywords: Higher Education;

    Citation:

    Herzlinger, Regina E. "Trinity University, Teaching Note." Harvard Business School Teaching Note 192-126, May 1992.
  213. Health Promotion Centers of New England

    Keywords: Health; Health Industry; New England;

    Citation:

    Herzlinger, Regina E. "Health Promotion Centers of New England." Harvard Business School Case 192-035, September 1991. (Revised November 1991.)
  214. Salem Hospital

    Keywords: Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. "Salem Hospital." Harvard Business School Case 178-063, September 1976. (Revised October 1991.)
  215. Metropolitan Museum of Art--1972

    Keywords: Arts; Fine Arts Industry;

    Citation:

    Herzlinger, Regina E. "Metropolitan Museum of Art--1972." Harvard Business School Case 179-056, September 1978. (Revised September 1991.)
  216. Williamstown Community Hospital

    Keywords: Health Industry;

    Citation:

    Herzlinger, Regina E. "Williamstown Community Hospital." Harvard Business School Case 178-226, June 1978. (Revised August 1991.)
  217. St. Mary's Hospital

    Keywords: Health Industry;

    Citation:

    Herzlinger, Regina E. "St. Mary's Hospital." Harvard Business School Case 178-196, April 1978. (Revised August 1991.)
  218. King Community Hospital

    Keywords: Health Industry;

    Citation:

    Herzlinger, Regina E. "King Community Hospital." Harvard Business School Case 176-026, September 1975. (Revised August 1991.)
  219. Exercise in Fund Accounting: Igertown, Georgia

    Keywords: Accounting;

    Citation:

    Herzlinger, Regina E. "Exercise in Fund Accounting: Igertown, Georgia." Harvard Business School Case 176-040, September 1975. (Revised August 1991.)
  220. University Hospital

    Keywords: Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. "University Hospital." Harvard Business School Case 176-020, August 1975. (Revised August 1991.)
  221. Paper Chase

    Citation:

    Herzlinger, Regina E. "Paper Chase." Harvard Business School Case 190-109, January 1990.
  222. GI Wars: Tums vs. Rolaids--Positioning Over-the-Counter Drugs

    Keywords: Health; Product Positioning; Pharmaceutical Industry;

    Citation:

    Herzlinger, Regina E. "GI Wars: Tums vs. Rolaids--Positioning Over-the-Counter Drugs." Harvard Business School Case 189-118, March 1989. (Revised August 1989.)
  223. New England Critical Care, Inc.

    Keywords: Health Industry; New England;

    Citation:

    Herzlinger, Regina E. "New England Critical Care, Inc." Harvard Business School Case 185-104, March 1985. (Revised July 1989.)
  224. Note on the Hospital Information Systems Industry

    Keywords: Information Technology; Health Care and Treatment;

    Citation:

    Herzlinger, Regina E. "Note on the Hospital Information Systems Industry." Harvard Business School Background Note 187-092, December 1986. (Revised July 1989.)
  225. Novel Combination of Two Drugs (B)

    Keywords: Health;

    Citation:

    Herzlinger, Regina E. "Novel Combination of Two Drugs (B)." Harvard Business School Supplement 189-169, April 1989.
  226. Novel Combination of Two Drugs (C)

    Keywords: Health;

    Citation:

    Herzlinger, Regina E. "Novel Combination of Two Drugs (C)." Harvard Business School Supplement 189-170, April 1989.
  227. Note on Health Promotion in the Workplace

    Keywords: Health;

    Citation:

    Herzlinger, Regina E. "Note on Health Promotion in the Workplace." Harvard Business School Background Note 189-070, March 1989.
  228. Maxicare Health Plans, Inc., Teaching Note

    Keywords: Health;

    Citation:

    Herzlinger, Regina E. "Maxicare Health Plans, Inc., Teaching Note." Harvard Business School Teaching Note 189-123, December 1988.
  229. Hospital Corp. of America: Financial Analysis

    Keywords: Financial Condition; Health Industry; United States;

    Citation:

    Herzlinger, Regina E. "Hospital Corp. of America: Financial Analysis." Harvard Business School Case 183-180, March 1983. (Revised November 1988.)
  230. Maxicare Health Plans, Inc.

    Keywords: Health Industry;

    Citation:

    Herzlinger, Regina E. "Maxicare Health Plans, Inc." Harvard Business School Case 186-281, March 1986. (Revised November 1988.)
  231. Note on Psychiatric Services

    Keywords: Medical Specialties;

    Citation:

    Herzlinger, Regina E. "Note on Psychiatric Services." Harvard Business School Background Note 187-087, December 1986. (Revised November 1988.)
  232. Note on Long-Term Care

    Keywords: Health Care and Treatment;

    Citation:

    Herzlinger, Regina E. "Note on Long-Term Care." Harvard Business School Background Note 187-093, December 1986. (Revised November 1988.)
  233. Health Stop (A) and (B), Teaching Note

    Keywords: Health; Health Industry;

    Citation:

    Herzlinger, Regina E. "Health Stop (A) and (B), Teaching Note." Harvard Business School Teaching Note 187-125, March 1987. (Revised September 1988.)
  234. Note on the Pharmaceutical Industry

    Keywords: Pharmaceutical Industry;

    Citation:

    Herzlinger, Regina E. "Note on the Pharmaceutical Industry." Harvard Business School Background Note 189-076, September 1988.
  235. Harvard-Radcliffe Colleges: The Joint 25th Reunion

    Keywords: Higher Education;

    Citation:

    Herzlinger, Regina E. "Harvard-Radcliffe Colleges: The Joint 25th Reunion." Harvard Business School Case 187-131, February 1987. (Revised April 1987.)
  236. Simonson Electric

    Citation:

    Herzlinger, Regina E. "Simonson Electric." Harvard Business School Case 182-045, July 1981. (Revised March 1986.)
  237. Episcopal Retirement Homes, Inc.

    Citation:

    Herzlinger, Regina E. "Episcopal Retirement Homes, Inc." Harvard Business School Case 186-246, March 1986.
  238. Kensington Cycle, Inc.

    Citation:

    Herzlinger, Regina E. "Kensington Cycle, Inc." Harvard Business School Case 182-031, July 1981. (Revised December 1985.)
  239. Empire Glass (A), Teaching Note

    Teaching Note for (9-109-043).

    Keywords: Manufacturing Industry;

    Citation:

    Herzlinger, Regina E. "Empire Glass (A), Teaching Note." Harvard Business School Teaching Note 109-067, April 1964. (Revised July 1985.)
  240. International Harvester: Purchasing Inflation Offset System

    Keywords: Inflation and Deflation; Agriculture and Agribusiness Industry; Manufacturing Industry;

    Citation:

    Herzlinger, Regina E., and Kenneth A. Merchant. "International Harvester: Purchasing Inflation Offset System." Harvard Business School Case 181-090, February 1981. (Revised January 1984.)
  241. Proprietary Hospital Industry, Background Note

    Keywords: For-Profit Firms; Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. "Proprietary Hospital Industry, Background Note." Harvard Business School Background Note 182-066, January 1982.
  242. Chrysler Corp.--1981

    Keywords: Auto Industry;

    Citation:

    Herzlinger, Regina E. "Chrysler Corp.--1981." Harvard Business School Case 182-061, October 1981.
  243. Chilton House, Inc.

    Citation:

    Herzlinger, Regina E. "Chilton House, Inc." Harvard Business School Exercise 181-047, October 1980. (Revised June 1981.)
  244. Jefferson Dry Cleaners

    Keywords: Apparel and Accessories Industry;

    Citation:

    Herzlinger, Regina E. "Jefferson Dry Cleaners." Harvard Business School Exercise 181-048, January 1981.
  245. Zero-Base Budgeting in the Public Health Service

    Keywords: Health Care and Treatment; Budgets and Budgeting;

    Citation:

    Herzlinger, Regina E. "Zero-Base Budgeting in the Public Health Service." Harvard Business School Case 178-080, January 1978.
  246. King Community Hospital, Teaching Note

    Keywords: Health Care and Treatment; Health Industry;

    Citation:

    Herzlinger, Regina E. "King Community Hospital, Teaching Note." Harvard Business School Teaching Note 176-203, March 1976.
  247. Metropolitan Museum of Art (B), Teaching Note

    Keywords: Arts; Fine Arts Industry;

    Citation:

    Herzlinger, Regina E. "Metropolitan Museum of Art (B), Teaching Note." Harvard Business School Teaching Note 176-219, March 1976.

Presentations

  1. Improving Health and Health Care: Who is Responsible? Who is Accountable?

    Keywords: Health;

    Citation:

    Herzlinger, Regina E., Bruce Rosen, Avi Israeli, and Steve Shortell. "Improving Health and Health Care: Who is Responsible? Who is Accountable?" International Jerusalem Conference on Health Policy, December 01, 2010.

Other Publications and Materials

  1. Consumer-Driven Health Care: Lessons from Switzerland

    Citation:

    Herzlinger, R. E. "Consumer-Driven Health Care: Lessons from Switzerland."

    Research Summary

  1. Consumer-Driven Health Care

    Since 1999, Professor Herzlinger's work in this area has provided the major impetus for the transformation of the health care sector: first in new consumer-driven insurance products sold by established insurers such as Aetna, United and CIGNA, as well as entrepreneurial firms; and, second, in the appearance of health care focused factories. She has authored a major new book, Who Killed Health Care? (McGraw-Hill, 2007); the best-selling Market-Driven Health Care and Consumer-Driven Health Care; major journal articles; a Harvard Business School Publishing video; and a number of Wall Street Journal articles and Marketplace (NPR) editorials. Professor Herzlinger is widely quoted and interviewed on the subject.
  2. Innovating in Health Care

    Since 2001, Professor Herzlinger has written over 50 new cases and notes for this second-year MBA course on the following subjects: insurance; providers; pharmaceuticals, diagnostics, and biotechnology; medical devices sector; and health care information. She is completing the Instructors Guide for 2011 publication.
  3. Nature of Organizations

    Why do non-profit, public, and private business organizations exist? This project, begun in 2005, will became a seminar in 2007, focusing on the unique missions of these organizational forms and the resulting mechanisms for effective oversight.

      Awards & Honors

    1. Regina E. Herzlinger: Awarded honorary membership in the American College of Physician Executives in 2008 in recognition of her many contributions to the advancement of medical management.

    2. Regina E. Herzlinger: Winner of the 2007 Pioneer in Health Economics Award from Consumers for Health Care Choices.

    3. Regina E. Herzlinger: Winner of the 2000 Articles of Merit Competition of the Chartered Institute of Management Accountants (CIMA) Financial and Management Accounting Committee for "The Outsiders" (Management Accounting, June 2000).

    4. Regina E. Herzlinger: Winner of the 1998 James A. Hamilton Book of the Year Award presented by American College of Healthcare Executives for Market-Driven Health Care (Addison-Wesley Publishing Co. Inc., 1996).

    Becker's Hospital Review
    03/04/2014

    Helen Adamopoulos

    The U.S. healthcare system is in the midst of major changes, as the Patient Protection and Affordable Care Act's major provisions take effect.

    As providers, payers and policymakers have searched for the best way to contain costs while improving quality of care, certain individuals stand out as having the intellect and acumen needed to spearhead successful reform. Here are 40 of the smartest people in healthcare today. Disclaimer:List selections were made through an editorial review process, and people could not pay to be included. People are listed in alphabetical order.

    National Public Radio
    01/03/2014

    Dan Bobkoff

    Oscar is not your typical health insurance company. The New York City startup — the first new health insurer in years — is run by veterans of many of Silicon Valley's biggest names. And the way the company's founders see it, your insurance should play a bigger role in your life — not just handling claims, but using technology to keep medical life organized.

    IEEE Pulse
    12/03/2013

    IEEE Pulse

    REGINA HERZLINGER WARNS THAT INNOVATORS NEED TO KNOW WHAT OBSTACLES THEY FACE AND HOW TO OVERCOME THEM

    Financial Times
    03/09/2014

    Della Bradshaw

    Regina Herzlinger is a bit of a superstar. She was the first woman to be a tenured professor at Harvard Business School, and is now leading its march into Moocs – massive open online courses – which promise to revolutionise the world of higher education.

    Professor Herzlinger, whose 11-week course on Innovating in Healthcare will start this month, is an advocate of this model of free online education. “I believe Moocs can democratise education,” she says. “It’s fantastic to reach so many people.”

    Bloomberg Businessweek
    02/06/2014

    Amy S. Choi

    HBS Alumni Bulletin
    03/01/2013

    Deborah Blagg