Jeffrey K. Lee

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Doctoral Student

Jeff Lee is a fifth-year doctoral candidate in the marketing unit. His current research is on branding, status and symbolic consumption, with a specific focus on (1) omnivorous, self-expressive consumers and (2) motivations for signaling and consumption consumption.  

Jeff received a Bachelor of Science Degree from Duke University in 2006, graduating magna cum laude with high distinction in economics, and is also a member of Phi Beta Kappa. Additionally, Jeff was the recipient of the Harvard-China Scholarship, where he conducted cross-cultural marketing research with faculty at Sun Yat-sen University in Guangzhou, China.

    Publications

    Journal Articles

    1. How Wealthy Is Our Intellectual Estate, and Does It Really Matter? Assessing Economic Knowledge and Its Diffusion in the Immigration Debate

      Citation:

      Lee, Jeffrey K. "How Wealthy Is Our Intellectual Estate, and Does It Really Matter? Assessing Economic Knowledge and Its Diffusion in the Immigration Debate." Spring 2005 Duke Journal of Economics 17 (spring 2005).

    Book Chapters

    1. Intergenerational Transmission

      Citation:

      Lee, Jeffrey K. "Intergenerational Transmission." In International Encyclopedia of the Social Sciences. 2nd ed. Edited by William A. Darity. Macmillan Publishing, 2007.
    2. Neuroeconomics

      Citation:

      Lee, Jeffrey K. "Neuroeconomics." In International Encyclopedia of the Social Sciences. 2nd ed. Edited by William A. Darity. Macmillan Publishing, 2007.

          Area of Study

          • Marketing