Innovation and Practice Adoption
In another stream of research, Professor Raffaelli explores how and when organizations adopt innovations and new practices in complex, dynamic environments. In theoretical work on this issue, he has advanced the idea that “institutional innovation” is not only, like all innovation, novel and useful, but must also be considered legitimate, or perceived to be both credible and appropriate. In empirical studies, he has focused on the adoption of Corporate Social Responsibility practices by large corporations. This work demonstrates how an organization’s relationship to its professional and industry communities can influence its decision to adopt novel practices.
Keywords: institutional change;
innovation ＆ entrepreneurship;