Research Summary

Entrepreneurship, Value-construction, and Market-creation



Changing Landscapes: Creating a Market for Modern Indian Art

In this project on the creation and consolidation of a market for modern and contemporary Indian art, Mukti and her co-author Daniel Wadhwani study the role of entrepreneurs and incumbent firms in constructing a market for products with subjective attributes and intangible value.

Height Taken but Worth Unknown: Valuation as an Institutional Process

This theoretical conceptualization of the process by which value is constructed provides a new perspective for understanding entrepreneurship as a process of reinterpretation of value in market contexts, which in turn influences culture.