Case | HBS Case Collection | January 1998 (Revised September 2001)

Genset: 1989

by Paul A. Gompers and Amy Burroughs

Abstract

Discusses the start-up strategy at Genset, a French biotech firm. Pascal Brandys, a venture capitalist, and Marc Vasseur, a leading French scientist, must decide how to proceed. Future real options are central to the strategy.

Keywords: Strategy; Venture Capital; Business Startups; Biotechnology Industry; France;

Citation:

Gompers, Paul A., and Amy Burroughs. "Genset: 1989." Harvard Business School Case 298-070, January 1998. (Revised September 2001.)