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Case
| HBS Case Collection
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1994
Humana, Inc.: Managing in a Changing Industry
by
Stuart C. Gilson
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Abstract
Intensifying competition and change in the U.S. health care industry force a large integrated health-care provider to reassess its strategy of operating both hospitals and health insurance plans (HMOs). In an attempt to increase its stock price and operating performance, the company considers a number of alternative restructuring strategies for separating the two businesses, including a corporate spinoff.
Keywords: Business Strategy;
Restructuring;
Change Management;
Financial Management;
Health Industry;