Case | HBS Case Collection | August 1993 (Revised December 1993)

Scudder, Stevens & Clark

by Jay O. Light and James O. Sailer

Abstract

A large multi-product investment counseling firm considers its positioning in the mutual fund business.

Keywords: Investment; Investment Funds; Product Positioning; Consulting Industry; Service Industry;

Citation:

Light, Jay O., and James O. Sailer. "Scudder, Stevens & Clark." Harvard Business School Case 294-026, August 1993. (Revised December 1993.)