Case | HBS Case Collection | 1996 (Revised from original 1991 version)
by William E. Fruhan Jr.
A capital budgeting problem is viewed from the context of a marketing representative attempting to make a sale of energy saving heavy industrial equipment. Tax law changes promise to have a significant impact on the customer's decision process. Teaching purpose: To surround the capital budgeting decision with the complexities often found in the actual decision making process. These include taxes, inflation rates, and uncertainty about cost savings to be realized.
Keywords: Capital Budgeting; Machinery and Machining; Valuation; Taxation; Customer Value and Value Chain; Cost vs Benefits; Inflation and Deflation; Cost Management; Product Marketing; North and Central America;
Citation:
Fruhan, William E., Jr. "Pressco, Inc.--1985." Harvard Business School Case 292-085, December 1996. (Revised from original November 1991 version.)
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Case | HBS Case Collection | 2013
Sterling Household Products Company
William E. Fruhan and Craig Stephenson
Teaching Note | HBS Case Collection | 2013
Sterling Household Products Company (Brief Case)
Supplement | HBS Case Collection | 2013
Sterling Household Products Company, Spreadsheet for Instructors (Brief Case)