|
Chapter
| Competing in the Age of Digital Convergence
| 1997
Alliance Clusters in Multimedia: Safety Net or Entanglement?
by
D. A. Leonard and C. Gomes-Casseres
|
Keywords: Alliances;
Media;
Media and Broadcasting Industry;
Citation:
Leonard, D. A., and C. Gomes-Casseres. "Alliance Clusters in Multimedia: Safety Net or Entanglement?" In Competing in the Age of Digital Convergence, edited by D. B. Yoffie. Boston: Harvard Business School Press, 1997.