Case | HBS Case Collection | July 1982 (Revised July 2004)

Esmark, Inc. (B)

by William E. Fruhan Jr.


Esmark's management sells its most valuable business and its most unattractive business in an effort to reposition itself and maximize shareholder value.

Keywords: Business Exit or Shutdown; Product Positioning; Business and Shareholder Relations; Reputation; Value;


Fruhan, William E., Jr. "Esmark, Inc. (B)." Harvard Business School Case 283-014, July 1982. (Revised July 2004.)