|
Chapter
| Financial Services: Perspectives and Challenges
| 1993
Customer Relationships in the 1990s
by
D. B. Crane
|
Keywords: History;
Customer Focus and Relationships;
Citation:
Crane, D. B. "Customer Relationships in the 1990s." In Financial Services: Perspectives and Challenges, edited by Samuel L. Hayes III. Boston, MA: Harvard Business School Press, 1993.